To the Management of WHSmith,

We are writing to express our deep concern regarding the continued sale and promotion of "The Diary of a CEO." While presented as a guide to success, the author's platform and content frequently serve as a vehicle for unverified medical claims and harmful gender ideologies.

Key Areas of Concern

• Medical Misinformation: Much of the author’s digital content—which serves as the foundation for this book—has been criticized by healthcare professionals for hosting guests who provide misleading or "pseudoscientific" health advice. Stocking this material gives an underserved air of legitimacy to health claims that can be physically dangerous to the public.
• Promotion of Misogyny: The themes presented often reinforce "manosphere" tropes and exclusionary rhetoric. By highlighting narratives that lean into misogyny, the book risks validating toxic social behaviors under the guise of "entrepreneurial mindset."
•  Impact on Youth: WHSmith is a staple of the high street, frequented by students and young adults. Displaying this book prominently risks exposing impressionable readers to ideologies that run contrary to the values of inclusivity, evidence-based science, and mutual respect.

Our Request

In light of the overwhelming evidence that this content perpetuates harmful narratives, we believe it has no place in a community-focused retailer. Removing this title is not about censorship; it is about corporate responsibility and the refusal to profit from the spread of misinformation and social division.

We urge WHSmith to:

•  Remove "The Diary of a CEO" from all physical and online retail locations.
•  Audit future stock to ensure that prominent "self-help" titles meet a basic standard of social and scientific responsibility.
•  Prioritize inclusive literature that fosters constructive community values rather than division.

Please sign this petition to demand that WHSmith prioritizes public well-being over controversial profit.