Compel Nestle to Reinstate the Much-Loved Drifter Chocolate Bar

The Issue

I have cherished the taste of the Drifter bar from Nestle since my childhood. A product of unique texture and wonderful flavor, it has touched the hearts of many chocolate lovers like myself across the globe. The discontinuation of Drifter has left us with a gaping hole in the confectionery market that no other chocolate bar can quite fill. Besides, the Drifter bar was not only loved for its taste but also for its significance. It was part of our tradition, part of our shared memory. Not just for myself, but for millions of loyal consumers who revered it as more than a chocolate bar. Nestle, one of the world’s biggest food companies, discontinued Drifter in 2016 with no equitable replacement on the horizon. A travesty.

Statistics show that over six decades, millions of these bars have been sold worldwide, indicating its lasting popularity (source: Nestle's annual reports). This petition is a call to acknowledge the multitude of unhappy customers who yearn to see the Drifter's return to the market. Bring back the memorable taste that has been dearly missed. Restore the collective joy and nostalgia that the Drifter brings. Please share this petition and voice your support to influence Nestle, sign this petition for the revival of the much-loved Drifter bar.

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Ryan DayPetition Starter

15

The Issue

I have cherished the taste of the Drifter bar from Nestle since my childhood. A product of unique texture and wonderful flavor, it has touched the hearts of many chocolate lovers like myself across the globe. The discontinuation of Drifter has left us with a gaping hole in the confectionery market that no other chocolate bar can quite fill. Besides, the Drifter bar was not only loved for its taste but also for its significance. It was part of our tradition, part of our shared memory. Not just for myself, but for millions of loyal consumers who revered it as more than a chocolate bar. Nestle, one of the world’s biggest food companies, discontinued Drifter in 2016 with no equitable replacement on the horizon. A travesty.

Statistics show that over six decades, millions of these bars have been sold worldwide, indicating its lasting popularity (source: Nestle's annual reports). This petition is a call to acknowledge the multitude of unhappy customers who yearn to see the Drifter's return to the market. Bring back the memorable taste that has been dearly missed. Restore the collective joy and nostalgia that the Drifter brings. Please share this petition and voice your support to influence Nestle, sign this petition for the revival of the much-loved Drifter bar.

avatar of the starter
Ryan DayPetition Starter
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