Keep the beat in the ‘Heart’ of Mount Pleasant!

Keep the beat in the ‘Heart’ of Mount Pleasant!

February 16, 2020
Signatures: 1,313Next Goal: 1,500
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Why this petition matters

Join us to keep the beat in the ‘Heart’ of Mount Pleasant! The fight continues!

Note: Please do not donate to this issue through If you want to donate please use our Fundrazr campaign here.

We love the ‘Heritage Heart’, the unique commercial/cultural district defined by the intersections of Main, Broadway, and Kingsway. We bet you do too.

BUT we are at risk of losing the ‘heart’ of Mount Pleasant and the local independent businesses and cultural groups who have homes there.

Did you know that the Heart of Mount Pleasant was ranked # 1 on Heritage Vancouver Society’s 2019 Top Ten Endangered Watch List?

The recognition of this district as the ‘heart’ of the community and the name “Heritage Heart” were born from the 2010 Mount Pleasant Community Plan (MPCP) and subsequent 2013 Implementation Package (IP), which were co-created by the City of Vancouver and the community through the investment of taxpayer dollars and hundreds of thousands of volunteer hours. They document the 'heart’s' importance as a vibrant shopping, cultural and gathering spot, not only to the neighbourhood but city-wide. Both documents also include the policy of “retaining the existing scale and character” of this small portion of Mount Pleasant.

To protect this treasured district, we are asking that the Broadway Plan formalizes this policy and that the City go on to create and implement a management plan for the "Heritage Heart" that deals holistically with the social diversity, independent businesses, affordable rents, historic architecture, smaller store frontages, public spaces and unique personality of Mount Pleasant.

Our Vision? When transit users emerge from the future Main Street Broadway Subway station, they will arrive at Mount Pleasant’s vibrant and distinct ‘Heritage Heart’, not a generic “could-be-anywhere” intersection.

The clock is ticking; the time to act is now! The Broadway Plan is now expected to be presented to council in spring 2022. Join us as we call upon the City to include a commitment to creating a management plan for the ‘Heritage Heart’ within the Broadway Plan.

Let your voice be heard, please sign and share our petition to protect our much loved unique commercial/cultural district!

Note: After you sign the petition, will solicit for a donation on this issue, this is how operates - they give exposure in exchange for money. Please do not donate to this issue through

Your most important contribution is your voice!

But, if you'd like to donate to our campaign to help cover administration costs, please do so through the MPHG FundRazr page at

For more information about the campaign please go to our Mount Pleasant Heritage Group website.

Please share the petition.

Or send a personal letter expressing your concerns to the following: 

Mayor Kennedy Stewart -

Councillor Rebecca Bligh -

Councillor Christine Boyle -

Councillor Adriane Carr -

Councillor Melissa De Genova -

Councillor Lisa Dominato -  

Councillor Pete Fry -

Councillor Colleen Hardwick -

Councillor Sarah Kirby-Yung -

Councillor Jean Swanson -

Councillor Michael Wiebe -

Support now
Signatures: 1,313Next Goal: 1,500
Support now