Petition updateKeep Penarth Pier Pavilion Cinema openJUST £60 SPENT LAST YEAR ON MARKETING THE PAVILION.....YES YOU DID READ THAT CORRECTLY
Andrew JonesPenarth, WLS, United Kingdom
Mar 8, 2017
Many of you will be horrified to learn that PACL's accounts submitted last year to the Charity Commission show that a mere SIXTY POUNDS was spent on marketing and publicity for the Pavilion ( this compares with £4427 the previous year) This really is shocking given the many comments on here critical of the lack of promotion of film screenings. 3 years on there are people in Penarth who do not even know there's a cinema in the Pavilion. Now we know why!! Of course our cinema has been well used as we know but imagine how much more successful it would be with proper marketing? PACL do not appear to have got even the basics right. What other cinema do you know of which does not even say CINEMA outside.....nor have any film posters and screening times outside??? Yes they produced a rather nice monthly brochure but not widely available apart from in the Pavilion itself. You had more chance of picking up the Chapter brochure around town!! A disgrace in my opinion. Then there's the woeful use of social media and its own contact database to keep is informed! I am reliably informed that the Heritage Lottery Fund and Vale of Glamorgan Council are holding talks with PACL about a way forward. Let us hope they will see that the current situation is down to the way our cinema has been managed currently and NOT a lack of patronage and support which we know is absolutely not true
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