Tell the USDA to Stop Marketing Fast Food Cheese

Jean Stevens
Jean Stevens
NY, NY, United StatesCreated November 7, 2010

Tell the USDA to Stop Marketing Fast Food Cheese

NY, NY, United States
Created November 7, 2010

The Issue

A little-known organization within the USDA's marketing department, Dairy Management, has been shamelessly scheming up ways to get Americans to eat more cheese even as the USDA itself funds projects to reduce obesity. These projects tell Americans to eat less saturated fat and fewer calories (i.e. less cheese).

According to an investigation by the New York Times, for the past several years, Dairy Management has teamed up with a handful of fast food restaurants to help them develop and market more cheese products, from cheese-laden burgers to pizza and more. This partnership led to millions in profit for the businesses, millions of pounds of cheese sold, and Americans convinced to consume insane amounts of cheese at their health's expense. It's a shameless, hypocritical blow to any government-led effort to reduce obesity and improve access to fresh, nutritious foods.

Tell the USDA to cut its Dairy Management arm and truly commit to healthy food initiatives.

avatar of the starter
Jean StevensPetition StarterJean is a freelance journalist, blogger, promoter and event planner whose work focuses on issues relating to gender, race, class, sustainable food, U.S. foreign policy and feminism. A former newspaper reporter and media coordinator for a major peace non-profit, Jean will begin law school this fall to add a new set of skills to her journalist “backpack.”
This petition had 236 supporters

The Issue

A little-known organization within the USDA's marketing department, Dairy Management, has been shamelessly scheming up ways to get Americans to eat more cheese even as the USDA itself funds projects to reduce obesity. These projects tell Americans to eat less saturated fat and fewer calories (i.e. less cheese).

According to an investigation by the New York Times, for the past several years, Dairy Management has teamed up with a handful of fast food restaurants to help them develop and market more cheese products, from cheese-laden burgers to pizza and more. This partnership led to millions in profit for the businesses, millions of pounds of cheese sold, and Americans convinced to consume insane amounts of cheese at their health's expense. It's a shameless, hypocritical blow to any government-led effort to reduce obesity and improve access to fresh, nutritious foods.

Tell the USDA to cut its Dairy Management arm and truly commit to healthy food initiatives.

avatar of the starter
Jean StevensPetition StarterJean is a freelance journalist, blogger, promoter and event planner whose work focuses on issues relating to gender, race, class, sustainable food, U.S. foreign policy and feminism. A former newspaper reporter and media coordinator for a major peace non-profit, Jean will begin law school this fall to add a new set of skills to her journalist “backpack.”

The Decision Makers

Christopher Connelly
Christopher Connelly
Director of Communications, USDA
Julie Paradis
Julie Paradis
Administrator, Food and Nutrition Service, USDA
Tom Vilsack
Tom Vilsack
Secretary of Agriculture, USDA
Kathleen Merrigan
Kathleen Merrigan
Deputy Secretary of Agriculture, USDA

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Petition created on November 7, 2010