Tell Lowe's to Reject Extremism and Restore Advertising Support to All-American Muslim

Tell Lowe's to Reject Extremism and Restore Advertising Support to All-American Muslim

The Issue

Lowe's Home Improvement's decision to pull advertising from TLC's "All-American Muslim" in the wake of an email campaign by a Florida-based right-wing hate group sets a dangerous precedent and emboldens bigots.

TLC launched a popular reality show called “All-American Muslim” about everyday Americans, who happen to be Muslim, going about their lives. They play sports, they go school, they go to work and pay their taxes. This was too much for the anti-Muslim fear mongers at the Florida Family Association, who were outraged that the show was depicting “Muslims as ordinary folks just like you and me.” An article on the organization's website suggests that the show instead depict “one of its secular, attractive nominal Muslims as he decided to get more serious about his faith, and ended up participating in jihad activity or Islamic supremacist efforts.”

Lowe’s should have ignored the canned emails and gone about its business. Instead it caved to a group of bigoted extremists.

Sign our petition to Lowe’s chairman and CEO Robert Niblock right now urging the company to reverse course, reject extremism and reinstate its advertising on “All-American Muslim.”

The company claims it is committed to diversity – it’s time to prove it.

avatar of the starter
People For the American WayPetition StarterPatton has spent years making an impact as an organizer, campaign manager and consultant. Online and off, his clients have consistently won tough campaigns, raising millions of dollars, driving millions of actions, moving millions of voters, and picking up a couple of Pollie Awards along the way. As a campaigner, he's run legislative races in the middle of nowhere and coordinated government relations efforts for large national advocacy groups. As a consultant, Patton developed media and strategy for Democratic candidates and unions as Senior Strategist at Compass Media Group in Chicago, provided fundraising and advocacy strategy for major nonprofits as Senior Account Executive at Donordigital in Berkeley, and did a fair bit of solo work in those fields. As Senior Campaign Strategist at <a href="http://Change.org" rel="nofollow">Change.org</a>, he can't wait to tie it all together. Patton is a graduate of the University of Chicago. He lives in Oakland with his wife and a pretty awesome puppy.
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This petition had 2,966 supporters

The Issue

Lowe's Home Improvement's decision to pull advertising from TLC's "All-American Muslim" in the wake of an email campaign by a Florida-based right-wing hate group sets a dangerous precedent and emboldens bigots.

TLC launched a popular reality show called “All-American Muslim” about everyday Americans, who happen to be Muslim, going about their lives. They play sports, they go school, they go to work and pay their taxes. This was too much for the anti-Muslim fear mongers at the Florida Family Association, who were outraged that the show was depicting “Muslims as ordinary folks just like you and me.” An article on the organization's website suggests that the show instead depict “one of its secular, attractive nominal Muslims as he decided to get more serious about his faith, and ended up participating in jihad activity or Islamic supremacist efforts.”

Lowe’s should have ignored the canned emails and gone about its business. Instead it caved to a group of bigoted extremists.

Sign our petition to Lowe’s chairman and CEO Robert Niblock right now urging the company to reverse course, reject extremism and reinstate its advertising on “All-American Muslim.”

The company claims it is committed to diversity – it’s time to prove it.

avatar of the starter
People For the American WayPetition StarterPatton has spent years making an impact as an organizer, campaign manager and consultant. Online and off, his clients have consistently won tough campaigns, raising millions of dollars, driving millions of actions, moving millions of voters, and picking up a couple of Pollie Awards along the way. As a campaigner, he's run legislative races in the middle of nowhere and coordinated government relations efforts for large national advocacy groups. As a consultant, Patton developed media and strategy for Democratic candidates and unions as Senior Strategist at Compass Media Group in Chicago, provided fundraising and advocacy strategy for major nonprofits as Senior Account Executive at Donordigital in Berkeley, and did a fair bit of solo work in those fields. As Senior Campaign Strategist at <a href="http://Change.org" rel="nofollow">Change.org</a>, he can't wait to tie it all together. Patton is a graduate of the University of Chicago. He lives in Oakland with his wife and a pretty awesome puppy.
Media inquiries

The Decision Makers

Robert A. Niblock, CEO Lowe's Corporation
Robert A. Niblock, CEO Lowe's Corporation

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Petition created on December 12, 2011