Stop Using "Plus" Labels for Young Girls' Clothing

Stop Using "Plus" Labels for Young Girls' Clothing

I have formed this petition to urge brands to stop using "Plus," "Slim," and "Husky" labels for children's clothing. These categorizations, which pass judgment and assign value to particular shapes, could have long-term negative effects on a child's body image and self-esteem, and they are easily avoidable. In fact, several brands do avoid them, while still addressing the different sizes and shapes our beautiful children come in. But unfortunately there are far too many that don't—such as Old Navy, Gap, Lands' End, and Gymboree—and I do not accept them telling a girl that her body type prohibits her from shopping "Regular" clothing, and that instead she must choose from "Special" sizes, like Plus and Slim. That kind of labeling does not make her feel special. It does the opposite. Read more about this issue in my Op-Ed for Newsweek. And please join me in holding clothing brands accountable for the messages they are sending our kids.