"Eating less is a beautiful thing," said the television.
After spending half an hour gathering the courage to eat a piece of toast, the television tells me that eating less is beautiful. After spending years trying to be okay with my body, I am told over and over again that I am not thin enough.
Slimful is designed to stop hunger so that the user can eat less (not eat healthier, but eat less.) Eating less than the body requires will result in nutrient deficiencies and is not healthy. Yet the media teaches our children that this is not only acceptable, but a beautiful way to become thinner.
In the U.S, over 10 million females and 1 million males struggle with an eating disorder such as anorexia or bulimia. Media messages that promote unhealthy eating habits can have a devastating effect on children and adolescents who are already struggling with self confidence.
We need to show Slimful that these dangerous messages will not be tolerated.
Let's give Slimful an ear full.