Borrego Springs is a jewel in the center of Anza-Borrego Desert State Park. We pride ourselves on our open land, starry skies, and tranquil way of life—not a single stoplight in town, and not a big-box store either. All of this could change if Dollar General opens a location here.
Borrego Springs is known for its independent downtown, artistic community, historical architecture, and beautiful natural setting. The very look and feel of Dollar General goes against the spirit of Borrego Springs. It is the exact thing residents and visitors are trying to escape, and would be the first thing they see entering town on Palm Canyon Drive.
We have seen small town after small town in America suffer greatly when a Dollar General opens in their community. Dollar General effectively monopolizes the market, causing local grocers and convenience stores to lose an average of 30% of their business. Many local grocers end up closing, creating ‘food deserts’, or areas where it is difficult to buy healthy, fresh food.
We recognize that there is a need for low-cost goods in our community; however, Dollar General is not the solution. The truth is, their products are not healthy, and they're not cheaper either. Aside from a few staples like milk and eggs, Dollar General sells packaged and processed foods. To keep prices low, packages are smaller, resulting in higher overall costs to the consumer. Dollar General is not just a symptom of economic distress, it's a cause of it. Research also shows when local grocery stores close, other independently owned businesses soon follow.
The diverse, local economy of our community is at stake. Together we can say no to Dollar General and preserve the unique, charming nature of our desert town.