Return SoBe Beverages to California Shelves

The Issue

SoBe, a line of beverages we all loved, has been slowly disappearing from the California market. Most of us remember their delicious drinks, which included healthy options like herbal tea, fruit juice blends, and fortified water that were popular,specially during the late 90s and early 2000s. Beyond providing refreshing options, SoBe advocated for a lifestyle that promoted wellness which has been appreciated by California's health-conscious population. According to Beverage Digest, a well-respected source in the beverage industry, SoBe held 7.2% of the non-alcoholic beverage market share in 2001. This certainly underscores its once-vast popularity and influence. However, in recent years, Californians have been left wanting, as SoBe beverages have become increasingly harder to find on our store shelves. We therefore respectfully call upon SoBe and its parent company, PepsiCo, to make these cherished drinks readily available again in the Golden State. Please sign and spread the word to help bring SoBe beverages back to California.

27

The Issue

SoBe, a line of beverages we all loved, has been slowly disappearing from the California market. Most of us remember their delicious drinks, which included healthy options like herbal tea, fruit juice blends, and fortified water that were popular,specially during the late 90s and early 2000s. Beyond providing refreshing options, SoBe advocated for a lifestyle that promoted wellness which has been appreciated by California's health-conscious population. According to Beverage Digest, a well-respected source in the beverage industry, SoBe held 7.2% of the non-alcoholic beverage market share in 2001. This certainly underscores its once-vast popularity and influence. However, in recent years, Californians have been left wanting, as SoBe beverages have become increasingly harder to find on our store shelves. We therefore respectfully call upon SoBe and its parent company, PepsiCo, to make these cherished drinks readily available again in the Golden State. Please sign and spread the word to help bring SoBe beverages back to California.

The Decision Makers

Jeff Bezos
CEO, Amazon.com
Ramon L. Laguarta
Ramon L. Laguarta
pepsico CEO
SoBe Beverages LLC
SoBe Beverages LLC

Supporter Voices

Petition updates
Share this petition
Petition created on April 18, 2025