Decision Maker Response

Unilever’s response

Apr 28, 2025
Hi Cool Rush lovers. We really, really, really heard you. Because of all those strong words you used. And the truth is, you were RIGHT. So we’re bringing the original Cool Rush scent back. That’s right, this month, the original scent will be rolled out at retailers nationwide.

We’d LOVE to thank you for your passion, loyalty, and support, so DM us @Degree on Instagram so we can hook you up with the OG Cool Rush scent you know and love. Shoutout to you all (and our beloved petition-starter, Aubrey J) for helping us smell the light and do what’s right!

#CoolRushIsSoBack
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