Every sports season, sports fans are faced with the frustration of being forced to watch a sports team that's geographically farther away than the local team. It's incredibly discouraging, especially when TV and internet prices are soaring. I firmly believe that as a paying customer, I should have the right to choose which Designated Market Area (DMA) I want to watch. This crucial decision shouldn't be controlled by a single, for-profit marketing company.

In today's technologically advanced age, most television services are streamed over the internet. This shift in technology provides the perfect opportunity to allow consumers more freedom in customizing their viewing experiences. Allowing subscribers to select their DMA could enhance customer satisfaction, increase engagement with local broadcasters, and respect regional loyalties.

The current policy is controlled by Nielsen, a private corporation that determines these boundaries based on their own guidelines, prioritizing profit over consumer choice. This one-size-fits-all model is outdated and restrictive, failing to consider the needs and preferences of diverse television viewers.

There is no coherent reason why subscribers cannot select their DMA when the technology clearly supports such personal choice. We have the ability to watch local news from major markets though out the country using this same feature. The Federal Communications Commission (FCC) has the authority to mandate more flexible policies that align with the current media consumption trends and consumer demands.

Let's urge the FCC to reevaluate these antiquated policies and require television and internet providers to offer subscribers the freedom to choose their DMA. Such a change would not only reflect modern viewing habits but also respect the principles of consumer rights in the digital age.

Join me in calling on the FCC to make this much-needed change. Sign the petition to demand the freedom to choose your own TV market area today!