NBC PrimeTime Covers &Pizza's Controversial Marketing Tactics Involving Free Tattoos

We're grateful to Jonathan Choe for reporting on this unfolding story on NBC PrimeTime about permanent body art on employees of &pizza. Watch the clip, and some food for thought: http://www.nbcboston.com/news/local/Tattoos-for-Pizza-Community-Criticizes-Promotion-Cambridge-Massachusetts-Harvard-Square-448591103.html "When you have a white CEO calling low-wage workers this term, tribe-members, it harks back to that history. Tribe was a colonial-era term." "But is it really free choice?" This is overt corporate pressure and a form of owning people: "[If I were an &pizza worker], I might do it because salary could be determined by it, or even hours." Boston Marketing Professor Susan Fournier speaks about how Coca-Cola and Harley Davidson are some of the world's most recognizable brands. But they never offered up free tattoos for customer loyalty: "It moves from being a relationship that's founded in commitment and belief to something that's just a transaction." "A tattoo is permanent, but pizza isn't." We are asking &pizza to STOP this overt body art NOW. Please spread the Petition on Facebook, Twitter, Instagram, one bitly link at a time: http://bitly.com/andpizzatattoo