- Steve DeSutterCEO, Focus Brands
- Kat ColeGroup President, Focus Brands
- Bruce SchroderPresident, Moe's Southwest Grill
- Richard KamphSVP-Global Supply Chain, Focus Brands
- Michelle Crum LongoDirector of Supply Chain, Moe's Southwest Grill
Moe's Southwest Grill: Commit to Reducing Chicken Suffering
Did your chicken come from a house of horrors? If you eat at Moe's, the answer is probably yes.
Moe's has failed to publicly commit to a meaningful chicken welfare policy. Without a comprehensive policy, Moe's leaves room for its suppliers to abuse chickens in ways other chains have banned for being too cruel. Chickens may be raised in near total darkness, many bred to grow so large and fast they collapse under their own weight. Many may suffer from constant leg pain so severe they can’t stand and spend almost all their time sitting in their own waste. At slaughter, they may be shackled upside down and shocked with electricity before their throats are cut open—all while fully conscious. Many may even be scalded alive.
Unlike other restaurant chains, Moe's has failed to publish a chicken welfare policy addressing abuses inflicted on chickens in its supply chain. Moe's has already fallen behind Qdoba, Burger King, Chipotle, Panera Bread, and Pret A Manger, chains with detailed public commitments for improving the welfare of chickens in their supply chains, and other massive food companies, including Aramark, Compass Group, and Sodexo, which have done the same. If current CEO Steve DeSutter can't meet consumers’ urgent demands for transparency and accountability, it’s time for Moe's to find a new CEO who can.
Please join Mercy For Animals in asking Moe's leaders to adopt the same comprehensive chicken welfare commitments as their competitors. And let’s boycott their restaurants until they do. Moe's should agree to comply with Global Animal Partnership’s standards, which require companies to source only chickens from farms that use higher-welfare breeds; provide enrichments, including improved litter and lighting; and reduce stocking density. Additionally, Moe's should agree to stop using chickens who have been processed using live-shackle slaughter. The company should also commit to third-party auditing to demonstrate compliance with these standards.
- CEO, Focus Brands
- Group President, Focus Brands
- President, Moe's Southwest Grill
- SVP-Global Supply Chain, Focus Brands
- Director of Supply Chain, Moe's Southwest Grill
Michelle Crum Longo
Moe's Southwest Grill’s brand is in crisis. Your company has fallen behind its competitors on issues of animal welfare and transparency. It is time for Moe's to live up to its reputation as a company committed to doing things the right way or risk losing it forever.
Burger King, Qdoba, Jack in the Box, Einstein Brothers Bagels, Chipotle, Panera Bread, Starbucks, TGI Fridays, Noodles & Company, Pret A Manger, Le Pain Quotidien, Shake Shack, and Quiznos have all publicly committed to the same comprehensive, improved chicken welfare standards for their entire supply chains. And new restaurants are announcing commitments all the time.
Like these companies, Moe's has both the power and the ethical responsibility to reduce the suffering of countless birds each year. Moe’s, however, has failed to publish a detailed, comprehensive animal welfare policy.
Please take immediate action to address this issue by joining your competitors in publicly pledging to dramatically improve chicken welfare by 2024. Moe’s should agree to source only chickens from farms that use higher-welfare breeds; do not use live-shackle slaughter; and provide enrichments, reduced stocking density, and improved light and litter quality. The company should also commit to third-party auditing to demonstrate compliance with these standards. Until you make these commitments, I will eat elsewhere.
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