This advertisement says petting a pit bull is risky behavior, and implies eating their food is safer. It portrays these dogs in a negative manner and they are attacked enough in the media. At the very least, it is blatantly false advertising.
The ad can be heard here: http://www.youtube.com/watch?v=NMbSXu90OMA
I just signed the following petition addressed to: McDonald's.
Remove ad that references pit bulls
This advertisement states "Eating our chicken bites is less risky than petting a pit bull." Pit bull type dogs are constantly being portrayed incorrectly and negatively by our media. This advertisement creates a bad image for these dogs, but more importantly, is blatantly false advertising.
Jennifer Hurowitz started this petition with a single signature, and won with 3,997 supporters. Start a petition to change something you care about.