Petition update

TAMPAX ACTION: An Open Letter!

Ella Daish
Brighton, ENG, United Kingdom

Sep 30, 2020 — 

Good morning Super Supporters!

Today the courier sent by Tampax is coming to pick-up the petition, the letters written by you, as well as something else!

Along with the letters sent by you, I wrote an open letter to Tampax, which calls on them to show leadership, take responsibility and bring about change at source by eliminating all plastic tampon applicators.

I am absolutely thrilled that this has been supported and signed by a coalition of over 40 groups, politicians and activists, including individuals like Caroline Lucas, Gillian Burke, Julia Bradbury and Megan McCubbin and groups, such as Break Free From Plastic, Marine Conservation Society, Surfers Against Sewage and 2 Minute Beach Clean! You can read the full letter and see everyone who signed at the bottom of this update.

I want to say huge thank you to everyone who added their name to this letter. Coming together and raising our voices collectively is so powerful and shows the support this message has.

There is still more to come, which you will be updated on very soon. You might even see something in the media, so keep your eyes peeled!

Thank you for all your support,

Ella :)


Open Letter to Tampax:
Dear Tampax (and Procter and Gamble, who own Tampax),

230,000 people are campaigning to #EndPeriodPlastic, as well as many organisations, activists, and politicians. We have all come together to ask you to remove plastic tampon applicators from your products.

It is a widely accepted fact that plastic pollution has a huge negative impact on the environment. Public concern is rising, people are changing their spending habits and are taking steps to use less plastic. Now we are looking at you to do the same.

Recent research conducted by The Pew Charitable Trusts and SYSTEMIQ found that ‘Without immediate and sustained action, the annual flow of plastic into the ocean could nearly triple by 2040. But the study also identifies solutions that could cut this volume by more than 80 per cent using technologies that are available today, if key decision-makers are willing to make system wide changes.’[1]

Your plastic tampon applicators are manufactured in their millions, are used for a few seconds, then disposed of and can take centuries to break down. I have lost count of the pictures that people have sent me of your products polluting their local area, from the Isles of Scotland to the coastlines of Cornwall, and waterways in cities like London and Southampton.

When your plastic applicators end up in the environment, they break down into smaller pieces known as micro plastics. These have detrimental effects on marine life and can enter the food chain. If they do not enter the environment, then they are either sent to landfill or incinerated. They are unquestionably having a huge negative impact on the planet, something must change.

Your current approach is to blame your customers, and to wash your hands of your problem by saying you do not tell people to flush your products. But change needs to come from the top - from you. Your plastic applicator ranges are the ones you push to consumers, the ones you promote, market, and put in your advertisements.

There are plenty of alternatives to single-use plastic applicators, such as cardboard and reusable versions. As a manufacturer, you have got the resources and money to bring about change at source, this is exactly what needs to happen.

Three UK retailers, Aldi, Sainsbury's, and Superdrug have listened to the #EndPeriodPlastic campaign’s calls for change and responded by removing their own-brand plastic tampon applicators, classifying them as an ‘unnecessary use of plastic’. As a global company and the UK’s period industry giant, we call on you to show leadership by doing the same.

The time to act is now. Together, we must do everything that we possibly can to ensure a better, cleaner future.

Tampax, we are calling on you to show leadership, take responsibility and bring about change at source by eliminating all plastic tampon applicators from your products. Please put people and the planet before profit and pollution.


Ella Daish
Environmental activist and Founder of the #EndPeriodPlastic Campaign

Abigail O’Callaghan-Platt, No Plastic Period campaign manager at VOICE Ireland
Alison Tickell, Founder and Director, Julies Bicycle
Amber Nuttall - Ambassador/Board Member/Activist - BREEF, Blue Marine Foundation, The Klosters Forum, Vote GPA 
Amelia Womack, Deputy Leader, Green Party
Amika George, founder of Free Periods
Amy Meek - Co-Founder - Kids Against Plastic, the Youth Empowerment Scheme
Antoinette Vermilye, co-Founder, The Gallifrey Foundation
Bettina Maidment, Founder, Plastic-Free Hackney
Caroline Lucas, Green Party MP
Chantal Van den Bossche, Toxic Free Periods campaign manager, WECF International
Clare Dubois, Founder, CEO
Daniel Webb, Founder of Everyday Plastic
Dianna Cohen, CEO & Co-Founder, Plastic Pollution Coalition
Emily Penn, co-founder, eXXpedition
Emma Priestland, Corporate Campaigns Coordinator, Break Free From Plastic
Francesca de la Torre, Writer and Researcher, Ethical Consumer 
Georgia Elliott-Smith, UNESCO Special Envoy for Youth & the Environment
Gillian Burke, Biologist and BroadcasterHugo Tagholm, CEO, Surfers Against Sewage
Gina Martin, political activist (Voyeurism Offences Act) author, UNWOMEN UK ambassador
Inge Luyten, project manager Mission Reuse, Recycling Netwerk Benelux
Jackie Nuñez, Founder, The Last Plastic Straw
Jasmine Tribe, Plastic Free Periods campaign manager at City to Sea
John Hourston, Founder/volunteer, Blue Planet Society
Julia Bradbury, TV presenter, Co-Founder The Outdoor Guide
Kate Metcalf, Co-Director of Wen (Women’s Environmental Network)
Katie Denning. Ambassador for Leaders Quest. 
Krisztina Lászlóné Csobay, Chair, Greenzone Environmental Association, Hungary
Larissa Copello, Consumption and Production Campaigner, Zero Waste Europe
Louise Edge, Plastic Free Future Campaign, Greenpeace
Maria Westerbos, Founder and Director of the Plastic Soup Foundation
Martin Dorey, Founder and CEO, 2 Minute Foundation
Megan McCubbin, Zoologist and Wildlife TV Presenter
Mya-Rose Craig, Founder & President Black2Nature, conservationist & environmentalist
Paul Foulkes-Arellano, Founder, Sustainable Design Alliance
Sarah Moyes, Plastic Campaigner, Friends of the Earth Scotland
Sian Sutherland, Co-Founder, A Plastic Planet
Sophie Porley, Actor 
Susie Crick, Director, Surfrider Foundation Australia 
Tamsin Betti, Director, Marine Conservation Society
Tori Tsui, Intersectional Climate Activist, Co-founder Unite For Climate Action
Trewin Restorick, CEO, Hubbub 


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