I have been an active user on LinkedIn for years, investing thousands of hours and effort to share valuable content and build a network. However, like many other genuine users, I’ve noticed a concerning downward trend that continues to erode the integrity of the platform. Overnight, genuine users who played by the rules have had their reach throttled, professionals now find their feeds are dominated by endless "AI Slop", but...top influencers continue to be rewarded for co-ordinated fake engagement that the algorithm fails to stamp out and inspires copycat, unprofessional content. 

The fall in organic reach is clear, alongside the introduction of a new “boost” button to pay to promote posts. However, a series of recent updates that LinkedIn claims help users have only made things worse for genuine users. 

Meanwhile, "influencers" who seemingly exploit the algorithm with a combination of fast, fake coordinated engagement and low-value posts continue to be seemingly rewarded by LinkedIn through wider distribution of their content and profit from “coaching” services and leads for their own business, books, and AI tools. Some even have 'top voice' badges, and LinkedIn suggests their content in our feeds. It's a horrible, vicious cycle. 

It seems one rule for genuine users, and one for influencers. This is further eroding the platform. And it’s not fair.

It is not fair to the genuine content creators on the platform, the millions of small business owners on the platform, the organizations that spend billions of dollars on ads on the platform, and not fair to the users scrolling through the platform.

I believe LinkedIn should be a platform that lives its vision outlined by Chairman Jeff Weiner of creating opportunity for every member of the global workforce, and not just those that manipulate the poorly configured algorithm at scale.

I have tried to get LinkedIn to listen, but each time they insist on frustrating me further, sending me down a one-way "customer support" ticket or a dismissive comment from a VP of product about how advanced their algorithm is. 

Please sign this petition to help bring about much-needed change to LinkedIn's algorithm and policies, and ensure that all users have the opportunity to be heard and restore the integrity of the platform.