Require Victoria's Secret models to have a BMI of 18.5 or higher

The Issue

As is widely known, the media's portrayal of women is extremely skewed, and affects the attitude that society holds about body image. As a 21 year old woman who has suffered from an eating disorder for over 5 years, I am aware that my peers admire, and even look up to models, especially those featured in Victoria's Secret advertisements. This is extremely dangerous, as the majority of these models are dangerously underweight. A BMI (Body Mass Index, based on height and weight) is medically considered to be underweight when lower than 18.5. With children, adolescents, and adults seeing these models advertised as normal, an extremely unhealthy and often fatal condition is being encouraged. The following major models for Victoria's secret are severely underweight:
Adriana Lima, with a BMI of 17.6
Candace Swanepoel, with a BMI of 17.7
Alessandra Ambrosio, with a BMI of 16.3
Lais Ribeiro, with a BMI of 16.6
Doutzen Kroes, with a BMI of 17.9
Behati Prinsloo, with a BMI of 17.1
Kate Moss, with a BMI of 16.8
Miranda Kerr, with a BMI of 16.8
Rosie Huntington, with a BMI of 17.1
Chanel Iman, 16.4
Erin Heatherton, 16.2

Having a low BMI has been shown to cause the following conditions:
-Bone loss
-Decreased Immune Function
-Lung problems
-Cardiac valve prolapse or arrest
-Anemia
-Arthritis
-Death

Requiring Victoria's Secret to hire models with a BMI of 18.5 or higher would significantly help to decrease the promotion of this fatal condition. 

 

 

This petition had 302 supporters

The Issue

As is widely known, the media's portrayal of women is extremely skewed, and affects the attitude that society holds about body image. As a 21 year old woman who has suffered from an eating disorder for over 5 years, I am aware that my peers admire, and even look up to models, especially those featured in Victoria's Secret advertisements. This is extremely dangerous, as the majority of these models are dangerously underweight. A BMI (Body Mass Index, based on height and weight) is medically considered to be underweight when lower than 18.5. With children, adolescents, and adults seeing these models advertised as normal, an extremely unhealthy and often fatal condition is being encouraged. The following major models for Victoria's secret are severely underweight:
Adriana Lima, with a BMI of 17.6
Candace Swanepoel, with a BMI of 17.7
Alessandra Ambrosio, with a BMI of 16.3
Lais Ribeiro, with a BMI of 16.6
Doutzen Kroes, with a BMI of 17.9
Behati Prinsloo, with a BMI of 17.1
Kate Moss, with a BMI of 16.8
Miranda Kerr, with a BMI of 16.8
Rosie Huntington, with a BMI of 17.1
Chanel Iman, 16.4
Erin Heatherton, 16.2

Having a low BMI has been shown to cause the following conditions:
-Bone loss
-Decreased Immune Function
-Lung problems
-Cardiac valve prolapse or arrest
-Anemia
-Arthritis
-Death

Requiring Victoria's Secret to hire models with a BMI of 18.5 or higher would significantly help to decrease the promotion of this fatal condition. 

 

 

Petition Closed

This petition had 302 supporters

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The Decision Makers

Leslie Wexner
Leslie Wexner
CEO/Chairman of Limited Brands
Martyn Redgrave
Martyn Redgrave
Executive VP/Chief Administrative Officer of Limited Brands
Sharen Jester Turney
Sharen Jester Turney
CEO/President of Victoria’s Secret
Laura Greeley (CFO of Victoria’s Secret)
Laura Greeley (CFO of Victoria’s Secret)
CFO of Victoria’s Secret
Jane Ramsey (Executive VP Human Resources of Limited Brands)
Jane Ramsey (Executive VP Human Resources of Limited Brands)
Executive VP Human Resources of Limited Brands
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