As a Seventh-day Adventist, I have for years held the belief that certain animal products (such as pig remains) should not be made into the food that my family nor I  should eat. I am not alone in this conviction; I am joined in considering the pig an unclean animal by other Adventists, other Christian groups, and the people of Judaism and Islam.
I enjoy preparing food for myself and others with Kraft products such as JELL-O and Jet-Puffed marshmallow products, but I was appalled to find out that the gelatin used in these products may be made with collagen derived from pig remains.
We have a right to have our convictions respected. If Kraft is unwilling to provide kosher gelatin in all their products, the least they can do is provide kosher alternatives at the same price as their standard products.
In a statement a Kraft consumer representative made, it was claimed that "JELL-O Brand gelatin is certified as Kosher by a recognized orthodox Rabbi." I don't buy it. They also claim that, "during manufacture of gelatin, chemical changes take place so that, in the final gelatin product, the composition and identity of the original material is completely eliminated." Again, I don't buy it. You can do anything to an unclean animal's remains; it will still be unclean.
I call on my brothers and sisters of all faiths, and those who do not proclaim a faith but still endeavor for our rights to be respected . We must show Kraft and other large companies that we represent a major demographic in the market, and we deserve for our voices to be heard and our cherished convictions respected.