Canada's & Worldwide adoption of Norway's Infinitum recycling program

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(text taken from the original article available at 

The problem:

Plastic is flowing into the oceans at a rate of around 8 million tonnes every single year. By 2050, if current trends continue, it's estimated that plastic trash in the ocean will outweigh fish.

The fix:

Since it started in 2014, Norway’s radical recycling program is providing unbelievable results: up to 97 percent of the country’s plastic bottles are now recycled. Off the back of this success, other countries are now looking to the Scandi-model and hoping to learn from it.

The success is thanks to the Norwegian government’s environmental taxes that reward companies that are environmentally friendly. Since 2014, all plastic producers and importers are subject to an environmental tax of around 40 cents per bottle. However, the more the company recycles, the lower the tax. If the company managed to recycle over 95 percent of its plastic, then the tax is dropped.  

Customers also pay a small “mortgage” on each bottled product they buy. To get back their money, they must deposit their used bottles in one of the 3,700 “mortgage machines” found in supermarkets and convenience stores across the country, which reads the barcode, registers the bottle, and gives them back a coupon.

The hurdle:

Political will! 


This is a plea and a demand at the same time to our current federal government! It's time for you to truly put your money where your mouth is. It's time that you act now and show that you truly care about OUR environment or else you'll face the direct consequences this incoming election!