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Google: Stop Profiting from Breitbart's Propaganda

This petition had 563 supporters

Breitbart News Network makes a lot of money insulting and threatening women, minorities, and immigrants. How? In a word: Google.

With Breitbart Executive Chairman Steve Bannon installed as a senior strategist in the White House, the website will have more influence than most, if not all, other media outlets. A former Breitbart spokesperson bragged that the company "will be as close as we are ever going to have — hopefully — to a state-run media enterprise."

If the past is any indication, we can expect more headlines like these from our "state-run media":

- "How To Make Women Happy: Uninvent The Washing Machine And The Pill"

- "The Solution To Online ‘Harassment’ Is Simple: Women Should Log Off"

- "Birth Control Makes Women Unattractive and Crazy"

- "A Short List of Black Lives Matter's Cop-Killing Heroes"

- "Young Muslims in the West Are a Ticking Time Bomb" 

With unchecked power, Breitbart will continue to promote divisive and dangerous policies, such as mass deportations, registration for Muslims, and the denial of basic women's rights and dignity. It will continue to normalize hateful and undemocratic values... unless Google stops doing business with it.

Google is placing ads on Breitbart for a lot of companies, including Amazon, American Express, Chrysler, Comcast, Gap, Honda, Nationwide, Nissan, Verizon, and Visa. These companies are paying Google to publish their ads online and Google appears to be paying Breitbart to run them. The advertisers may not know their ads are running on Breitbart, but Google does.

And Google isn't just risking its customers' reputations by positioning them alongside Breitbart's toxic brand; it's also wasting their ad budgets on the wrong eyeballs.

As of November 19, Google was placing ads on Breitbart for the New York Times, Univision's Fusion TV, Roca Wear, the Southern Poverty Law Center, Sierra Club, AARP, and Planned Parenthood, often right above some of the website's most offensive and notorious articles. Does Google really think Breitbart readers want to dress like Jay Z, read Paul Krugman, or support a woman's right to choose?

Valuable brands are propping up a propagandist, and it has to stop now.

Google must remove Breitbart News Network from its AdWords network so that none of its customers ever unknowingly monetize the website's bigoted and supremacist content again. 

Advertisers should urge Google to take this step. They should also take a careful look at their own digital advertising campaigns and opt out of Breitbart immediately.

Google and its advertisers depend on us to buy and use their products. Let's give them a choice: they can do business with us or they can do business with Breitbart, but they can't do both.

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