Google's highly profitable business model of online advertizing, into which the company's human rights YouTube channel and blog initiatives feed, do not bring in a single penny for humanitarian organizations, direly in need as are the suffering people they serve worldwide.

While Google is making billions in profits, these life-saving organizations can hardly make ends meet, making their missions more difficult to achieve than they already are. This needs to change, and you can help right now.

Tell Google's corporate leaders Steve Grove (Head, YouTube News and Politics) and Adam Relis (Content Relations) to give back a portion of their profits to humanitarian organizations, local and global, by sending them this letter and asking others to do the same.