Albinism Awareness Day - Google Doodle

The issue

Albinism is one of the most widely known conditions there is, but no one actually knows anything about it. Everyone says they know what it is, but all that "knowledge" comes from stereotypes and movies. There are countless myths about people with Albinism that becomes their identity whether they like it or not.

Albinism is often seen as a very small minority of people and I'm positive any person with Albinism would chuckle at the thought of that. 1 in 70 people carry the gene and Albinism is prevalent in every vertebrate on the planet from lizards to kangaroos. It's a completely universal condition, and is entirely prejudiced because of superficial reasons.

I think it's safe to say that people within the community feel a great amount of prejudice. Dehumanisation is a word that gets used a lot. Most examples of Albinism in media are negative and when it’s positive it’s mostly always supernatural.

Google is the most visited website on the planet, I look at it every single day and every once in a while I see a change in the Google logo. Google has what's called "Google Doodles", which is when Google changes their logo depending on if the day holds some significance. Google Doodles have been around since 1998 and not once have they ever done one for June 13th - International Albinism Awareness Day. 

I've designed a basic idea of what the logo could look like, I used halftone because it represents the initial dehumanisation that people cast upon the condition, their image of them being blurred or distorted. It also has connotations to the eye problems that people with Albinism tend to have. The red signifies the red hue their eyes tend to have in certain lighting. The goal is to simply normalise the condition. It's completely harmless and doesn't affect the people with it in any ways beyond their skin and eyes. 

Although this won't solve all their problems, I feel it's a good step in the right direction. I feel that a Google Doodle is a great idea to raise Albinism awareness, aswell as to inspire celebration within the community itself.

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The issue

Albinism is one of the most widely known conditions there is, but no one actually knows anything about it. Everyone says they know what it is, but all that "knowledge" comes from stereotypes and movies. There are countless myths about people with Albinism that becomes their identity whether they like it or not.

Albinism is often seen as a very small minority of people and I'm positive any person with Albinism would chuckle at the thought of that. 1 in 70 people carry the gene and Albinism is prevalent in every vertebrate on the planet from lizards to kangaroos. It's a completely universal condition, and is entirely prejudiced because of superficial reasons.

I think it's safe to say that people within the community feel a great amount of prejudice. Dehumanisation is a word that gets used a lot. Most examples of Albinism in media are negative and when it’s positive it’s mostly always supernatural.

Google is the most visited website on the planet, I look at it every single day and every once in a while I see a change in the Google logo. Google has what's called "Google Doodles", which is when Google changes their logo depending on if the day holds some significance. Google Doodles have been around since 1998 and not once have they ever done one for June 13th - International Albinism Awareness Day. 

I've designed a basic idea of what the logo could look like, I used halftone because it represents the initial dehumanisation that people cast upon the condition, their image of them being blurred or distorted. It also has connotations to the eye problems that people with Albinism tend to have. The red signifies the red hue their eyes tend to have in certain lighting. The goal is to simply normalise the condition. It's completely harmless and doesn't affect the people with it in any ways beyond their skin and eyes. 

Although this won't solve all their problems, I feel it's a good step in the right direction. I feel that a Google Doodle is a great idea to raise Albinism awareness, aswell as to inspire celebration within the community itself.

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Petition created on 15 March 2019