Domino's: Stop the Deaths! End Your 30 Minute Delivery Guarantee

The Issue

Starting in 1973, Domino's started the "30 minutes or it's free" campaign, guaranteeing that customers would receive their pizza within 30 minutes of placing an order, or they would receive the pizza for free. But in 1993, after the company was faced with two lawsuits from people who were killed or injured by delivery drivers rushing to get pizzas delivered within the 30 minute timeframe, the company dropped the guarantee in the U.S.

Yet, the 30 minute guarantee is still going strong in South Korea, where in December 2010, a 24 year old College student and part-time delivery boy died after colliding head-on with a taxi while he was delivering an order. This young man was one of almost 1,500 accidents that occured last year alone involving bike-riding delivery men.

Tell Domino's that its "30 minute or it's free" guarantee in South Korea is outdated and dangerous, and it needs to end.

Photo Credit: Chuck "Caveman" Coker

avatar of the starter
Meredith SlaterPetition StarterMeredith first became interested in international issues as a delegate at a Model UN conference in high school. She received her B.A. from The George Washington University in International Affairs & Spanish Language and Literature, and went on to fund raise for such organizations as World Food Program USA and Henry Street Settlement. Meredith is currently pursuing a Master's Degree in Food Studies at New York University and is thrilled to supplement her work with non-profits through blogging on the Human Rights and Sustainable Food blogs at <a href="http://Change.org" rel="nofollow">Change.org</a>. Meredith has a passion for international travel, culinary arts and photography, and her master plan in life is to eat, photograph and write her way around the world!
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Confirmed victory
This petition made change with 171 supporters!

The Issue

Starting in 1973, Domino's started the "30 minutes or it's free" campaign, guaranteeing that customers would receive their pizza within 30 minutes of placing an order, or they would receive the pizza for free. But in 1993, after the company was faced with two lawsuits from people who were killed or injured by delivery drivers rushing to get pizzas delivered within the 30 minute timeframe, the company dropped the guarantee in the U.S.

Yet, the 30 minute guarantee is still going strong in South Korea, where in December 2010, a 24 year old College student and part-time delivery boy died after colliding head-on with a taxi while he was delivering an order. This young man was one of almost 1,500 accidents that occured last year alone involving bike-riding delivery men.

Tell Domino's that its "30 minute or it's free" guarantee in South Korea is outdated and dangerous, and it needs to end.

Photo Credit: Chuck "Caveman" Coker

avatar of the starter
Meredith SlaterPetition StarterMeredith first became interested in international issues as a delegate at a Model UN conference in high school. She received her B.A. from The George Washington University in International Affairs & Spanish Language and Literature, and went on to fund raise for such organizations as World Food Program USA and Henry Street Settlement. Meredith is currently pursuing a Master's Degree in Food Studies at New York University and is thrilled to supplement her work with non-profits through blogging on the Human Rights and Sustainable Food blogs at <a href="http://Change.org" rel="nofollow">Change.org</a>. Meredith has a passion for international travel, culinary arts and photography, and her master plan in life is to eat, photograph and write her way around the world!
Media inquiries

Confirmed victory

This petition made change with 171 supporters!

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The Decision Makers

David Brandon
David Brandon
Chairman of the Board, Domino's Pizza
Michael Lawton
Michael Lawton
Executive Vice President, Chief Financial Officer, Domino's Pizza
Patricia A. Wilmot
Patricia A. Wilmot
Executive Vice President of PeopleFirst, Domino's Pizza
Investor Relations Department
Investor Relations Department
Investor Relations, Domino's Pizza
Chris Brandon
Chris Brandon
Public Relations, Domino's Pizza
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Petition created on February 18, 2011