

Bring Jorge Costa back to Sainsbury's Hertford
The Issue
Jorge Costa was a dedicated employee at Sainsbury's Hertford for two years. Known for his kindness, diligence, and exceptional service, Jorge was a familiar and friendly face for customers and colleagues alike. During his time managing the fruit and vegetable section, he consistently went above and beyond, ensuring that everything was perfectly organised and fresh, which greatly contributed to the positive shopping experience of many locals. Jorge's effort wasn't just about doing his job; it was about caring for the community he served.
However, a deeply unfortunate incident led to Jorge's unjust dismissal. When another employee cried for help, Jorge responded quickly and saw security personnel struggling with two shoplifters. His instinct, rooted in protecting his colleagues and the store's customers, led him to temporarily assist in restraining one of the individuals. Despite this act of courage and concern, Jorge was suspended two weeks later and subsequently dismissed from his position.
This decision by Sainsbury's Hertford is not only profoundly unfair but also a great loss to our community. Many of us have experienced Jorge's commitment to service and his genuine warmth. He exemplified the qualities of an outstanding employee who not only made the workplace better but also created a welcoming environment for everyone who walked through Sainsbury's doors.
To Sainsbury's Hertford management, we implore you to reconsider this decision. By reinstating Jorge Costa, you not only right a wrong but also reaffirm your commitment to supporting employees who act with integrity and dedication. Jorge deserves to be recognised for his contributions and to continue to serve in a role where he excels and is appreciated.
Join us in supporting Jorge's reinstatement by signing this petition. Show your support for an invaluable member of our community, and let's bring Jorge back to the place where he truly belongs. Your signature can help restore fairness and advocate for a man who stood up to protect his workplace and colleagues.
1,201
The Issue
Jorge Costa was a dedicated employee at Sainsbury's Hertford for two years. Known for his kindness, diligence, and exceptional service, Jorge was a familiar and friendly face for customers and colleagues alike. During his time managing the fruit and vegetable section, he consistently went above and beyond, ensuring that everything was perfectly organised and fresh, which greatly contributed to the positive shopping experience of many locals. Jorge's effort wasn't just about doing his job; it was about caring for the community he served.
However, a deeply unfortunate incident led to Jorge's unjust dismissal. When another employee cried for help, Jorge responded quickly and saw security personnel struggling with two shoplifters. His instinct, rooted in protecting his colleagues and the store's customers, led him to temporarily assist in restraining one of the individuals. Despite this act of courage and concern, Jorge was suspended two weeks later and subsequently dismissed from his position.
This decision by Sainsbury's Hertford is not only profoundly unfair but also a great loss to our community. Many of us have experienced Jorge's commitment to service and his genuine warmth. He exemplified the qualities of an outstanding employee who not only made the workplace better but also created a welcoming environment for everyone who walked through Sainsbury's doors.
To Sainsbury's Hertford management, we implore you to reconsider this decision. By reinstating Jorge Costa, you not only right a wrong but also reaffirm your commitment to supporting employees who act with integrity and dedication. Jorge deserves to be recognised for his contributions and to continue to serve in a role where he excels and is appreciated.
Join us in supporting Jorge's reinstatement by signing this petition. Show your support for an invaluable member of our community, and let's bring Jorge back to the place where he truly belongs. Your signature can help restore fairness and advocate for a man who stood up to protect his workplace and colleagues.
The Decision Makers
Supporter Voices
Petition Updates
Share this petition
Petition created on 25 August 2026