Petition updateAsk Medela For Diversity In Their Breastfeeding Content!Victory for Black Breastfeeding Week Supporters!

Kira WoodsUnited States
3 Sept 2015
All of you came together to create diversity and change within Medela. 1,874 people decided diversity and inclusion of women of color is important for Medela to display and support. Facebook and Twitter was alive with the sound of your voice speaking up for this change. Please keep this conversation going within your community as well as outside of your community.
So many women who do not belong to the African-American community decided to stand up, for that I thank you. This movement was a great example of love and coming together for children who need us. Please see the list of changes discussed with Medela on our phone call 9/23 2pm.
Medela has launched a web page [http://bit.ly/1LSIEzk] dedicated to educating the breastfeeding community about health disparities women of color face. A lot of women had no idea that such drastic differences in breastfeeding data among African Americans existed.
Many women joined the conversation on Medela’s Facebook page upon the protest. Women who are not of color, assumed a Black Breastfeeding Week was unnecessary. Those same women ultimately changed their opinion upon viewing the data and being included in the conversation about BBW15.
Medela will be making changes to include women of color in their marketing materials and will be reviewing their social media policies. New social media policies will hopefully help when it comes to abusive comments as well as teaching Medela social media reps the proper steps to take instead of removing important posts.
Medela will be partnering with community organizations focused on health disparities in breastfeeding. Hopefully, Medela will financially support peer Certified Lactation Consultants in minority communities with an each one teach one strategy. The each one teach one strategy will help foster collaborative learning environments, with hopes that women will also learn from one another.
Peer to peer counseling will work to tear down unique cultural barriers that women of color face. Breastfeeding education from a peer that understands a woman’s unique cultural differences, may lead to increased breastfeeding success rates in minority communities.
Per my conversation with Medela, an advisory board that will include women of color will be created. This advisory board will ensure that the above mentioned goals are met with the proper care and consideration they deserve.
Thank You,
Kira Woods
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