The ongoing consignment dispute involving the Bricks & Minifigs Salem-Keizer, Oregon location and approximately $200,000 in LEGO products has generated significant concern throughout the LEGO community and among consumers who place trust in businesses publicly associated with the LEGO brand.

Although Bricks & Minifigs is an independent company, it operates as an “authorized LEGO reseller,” causing many consumers to reasonably associate the business with LEGO itself. Because of that public association, many consumers believe LEGO should directly address this specific situation rather than remain silent while the controversy continues to receive widespread public attention.

We are calling on LEGO to issue a formal public statement specifically regarding the Bricks & Minifigs Salem-Keizer consignment dispute and to clarify its position concerning the conduct of Bricks & Minifigs in connection with this matter.

We are also calling on LEGO to publicly reevaluate any reseller, licensing, authorization, or partnership relationship it maintains with Bricks & Minifigs in light of the ongoing controversy and the reputational harm many consumers believe this situation has caused to the LEGO brand.

Consumers deserve transparency regarding:
• whether LEGO believes businesses operating under authorized LEGO branding are meeting the standards associated with the LEGO name,
• whether LEGO intends to continue its relationship with Bricks & Minifigs,
• and what accountability measures exist when disputes of this magnitude arise involving businesses publicly tied to the LEGO brand.

This petition is not asking LEGO to determine legal liability. It is asking LEGO to directly address a specific controversy involving a business operating under authorized LEGO branding and to reevaluate whether that relationship continues to reflect the values LEGO represents to consumers worldwide.

Sign this petition to urge LEGO to publicly address the Bricks & Minifigs Salem-Keizer dispute and reevaluate any ongoing reseller, licensing, authorization, or partnership relationship with Bricks & Minifigs.