Johnson & Johnson (J&J) has long sought to fuse its image with the image of the nursing profession through the company's Campaign for Nursing's Future, which has the stated goal of resolving the nursing shortage. But when J&J sponsors television shows that degrade the profession, the company is actually supporting products that harm nursing. If J&J is interested in helping nursing, it should not sacrifice the profession to increase profits.
CEO, Johnson & Johnson Alex Gorsky
Johnson & Johnson
Director, Campaign for Nursing’ Future Andrea Higham