Sour patch kids have a flavor for every color of the rainbow. Red is cherry, orange is orange, yellow is lemon, green is lime, and blue is blue raspberry. Every color of the rainbow is included here, except for purple. I think, in order to complete the sour patch rainbow collection, a purple grape flavored sour patch kid should be added to the main flavor set. Grape flavored sour patch kids have been created before, but they’ve been sold in separate containers and are quite difficult to actually find. Everything would feel more complete, and it would draw in more consumers to the product to try the new flavor. Adding purple grape flavored sour patch kids to the main set of flavors would give benefits to anyone and everyone involved.