Petition Closed
Petitioning CEO, Shell Peter Voser and 4 others

7-Eleven, Wawa, RiteAid, Shell, and Sheetz: Place a tobacco awareness sign at your checkout counters!

869
Supporters

The CounterBalance Campaign is a national youth-led initiative spearheaded by Y Street, Virginia's statewide youth movement, to help prevent underage tobacco use by countering tobacco ads in places where tobacco is sold. We recently conducted hundreds of store assessments, and we were shocked by what we found.

When youth buy products in one of these stores, they are surrounded by tobacco advertisements -- some placed at the eye-level of a 10-year-old. When they go to check out, they are forced to stare at a backdrop of tobacco products.

Research proves that the more often kids are exposed to tobacco ads, the more likely they are to start smoking. In fact, 33% of kids who tried smoking did it because they were directly influenced by tobacco ads.

Stores like 7-Eleven, Shell, RiteAid, Wawa, and Sheetz can help change this by placing a tobacco awareness sign at their checkout counters! Not only will this send a positive message to customers, it will also help current tobacco users quit.

Letter to
CEO, Shell Peter Voser
President & CEO, 7-Eleven Joseph M. DePinto
CEO, Sheetz Stanton R Sheetz
and 2 others
CEO, RiteAid John T Standley
CEO, WaWa Howard Stoeckel
I believe that stores selling tobacco products should counterbalance the tobacco ads with information regarding tobacco use. Please place a tobacco awareness sign at your checkout counters!

When youth buy products in your stores, they are surrounded by tobacco advertisements – some placed at the eye-level of a 10-year-old. When they go to check out, they are forced to stare at a backdrop of tobacco products.

Research proves that the more often kids are exposed to tobacco ads, the more likely they are to start smoking. In fact, 33% of kids who tried smoking did it because they were directly influenced by tobacco ads.

You can help change this by placing a tobacco awareness sign at your checkout counters! Not only will this send a positive message to your customers, it will help current tobacco users quit.

Thank you for saving lives!