Walden Farms: Stop Marketing to Those in ED Recovery


Walden Farms: Stop Marketing to Those in ED Recovery
The Issue
Walden Farms is a company that creates 0-calorie, 0-fat products such as peanut butter, jelly, salad dressings, and coffee creamers. Diet products are used by many in a healthy manner, but Walden Farms has chosen to tag some recent Instagram post with #edrecovery, which refers to eating disorder recovery.
Eating disorders have the highest mortality rate of any mental illness. Many people with eating disorders and those "in recovery" from them utilize diet products to maintain artificial and unhealthy (for their individual body) weights. People can die from complications of an eating disorder at any weight. People can remain stuck in their eating disorders for years and miss out on life. They don't use diet products healthily, they abuse them. They feel guilt and shame when consuming the full-calorie/fat/carb version of a food, and Walden Farms is making money on that.
By refusing to take down the tag, they are sending the message that it is more important to make money and sell product that it is to protect those who are suffering from this life-threatening mental illness. Please support me in getting Walden Farms to remove this tag from any and all photos they post.

The Issue
Walden Farms is a company that creates 0-calorie, 0-fat products such as peanut butter, jelly, salad dressings, and coffee creamers. Diet products are used by many in a healthy manner, but Walden Farms has chosen to tag some recent Instagram post with #edrecovery, which refers to eating disorder recovery.
Eating disorders have the highest mortality rate of any mental illness. Many people with eating disorders and those "in recovery" from them utilize diet products to maintain artificial and unhealthy (for their individual body) weights. People can die from complications of an eating disorder at any weight. People can remain stuck in their eating disorders for years and miss out on life. They don't use diet products healthily, they abuse them. They feel guilt and shame when consuming the full-calorie/fat/carb version of a food, and Walden Farms is making money on that.
By refusing to take down the tag, they are sending the message that it is more important to make money and sell product that it is to protect those who are suffering from this life-threatening mental illness. Please support me in getting Walden Farms to remove this tag from any and all photos they post.

Petition Closed
Share this petition
The Decision Makers
Petition Updates
Share this petition
Petition created on January 9, 2016