TL;DR: Natural Grocers is going to build right up to the property line, next store to the Rabbit Ears Motel sign. This will block the view of the sign. The state of Colorado (and CDOT) already made the motel move the sign once before. Steamboat is more than block long buildings stacked in each other's shade.  We don't want to lose our town's charm.

Nestled in the heart of Steamboat Springs, Colorado, the Rabbit Ears Motel has been a cherished family-owned establishment since 1953. As the last independent hotel in the area, it holds a special place in the hearts of both locals and visitors. But, an essential part of its charm—the iconic Rabbit Ears Motel sign—is currently at risk of being obscured. This neon sign not only acts as a beacon to weary travelers but also stands as a historic symbol of the community's rich heritage.

In the past, the state of Colorado and CDOT mandated the relocation of the sign to its present location. Despite this, it remains an enduring emblem and historical landmark within the city. The thought of its view being obstructed is distressing not only to the motel owners but also to all those who have formed lasting memories under its glow.

The current parking lot next store to the property, is where Natural Grocers wants to build a new establishment. The motel owners are excited for this new establishment, but not at the cost of having the building being built up to the property line, at the front of the property and blocking the sign. It feels like the town’s charm is being lost.

Blocking this iconic sign would mean losing a vital piece of local history and diminishing the unique charm of Steamboat Springs. We propose that the local planning committee works collaboratively with the motel owners to ensure the sign remains fully visible to the public. This could involve revising any planned constructions or landscaping projects that threaten to obscure it.

Support for this cause transcends mere aesthetics. It represents a stand against the erasure of historical landmarks that connect us to our past. According to the National Register of Historic Places, preserving such symbols in their original context is crucial for maintaining the cultural tapestry of a region.

Let us work together to safeguard the visibility of the Rabbit Ears Motel sign, respecting both its historical significance and the legacy of the family that brought it to life over seven decades ago. By signing this petition, you contribute to preserving a treasured piece of Steamboat Springs' identity for generations to come. Please sign and help us protect this emblem of our community.

3rd and Lincoln Ave

Mural Wall near Rabbit Ears Motel Property

Natural Grocers near Rabbit Ears Motel Sign (*Please forgive my photo editing skills.)