
Renee PoseyJamestown, NY, United States
Nov 11, 2014
What a long and crazy day it's been! As many of you may already know, this petition has gained national attention today. I was interviewed by The New York Daily news this morning, after which Buzzfeed and Huffpost published pieces discussing the issues addressed by this petition and outlining Gap Inc.'s response to it. I will be on The Today Show tomorrow, and will address my issues with their response then, but I wanted to take a minute tonight to let you, the supporters of this petition, know what I think.
In a nutshell, I think that they are feeding us a line of bull, and we should not stand for it. Two separate spokespeople for Gap Inc. issues identical messages stating:
1. "Old Navy is proud to offer styles and apparel designed specifically for our plus-size female customer." Really? Is that why you pulled your plus-size line out of all brick and mortar stores in 2007, and why plus-sizes can only be returned via mail, not in the store? Because your so "proud" of your plus-sized customers? I don't think so.
2. "which includes curve-enhancing and curve-flattering elements" Yes, "curve-enhancing," Don't your regular women's clothes include figure-enhancing elements? Or do you you only charge extra for them when they're for big women?
3. "such as four-way stretch materials and contoured waistbands, which most men's garments do not include" Nope, your men's garments don't, Old Navy, but your regular-sized women's garments do. I checked. Regular size: both stretchy and contoured.
4. "This higher price point reflects this selection of unique fabrics and design elements" Ummmmmm... Yup, but they're still the same fabrics and design elements that you utilize in your regular women's line.
Gap Inc. has been caught red-handed and believes that by using some PR spin and slight-of-hand, they will be able to make this all go away, like they and others like them have so many times before. I, for one am not buying it.
As thegloss.com blogger, Kristyn Filip wrote earlier today, "Old Navy, here’s what needs to happen: Lower the damn prices on plus-size women’s clothing. The $10-$15 dollar mark-up is absurd."
Copy link
WhatsApp
Facebook
Nextdoor
Email
X