Apple, it's time for a Square Donut emoji

Recent signers:
Agnes Vida and 19 others have signed recently.

The Issue

Sign this petition to help bring the square donut into the digital age. 

 

Dear Apple,

 

For years, the world has accepted one donut shape as the standard.
Round. Predictable. Emotionally unchallenging.


Meanwhile, an entire generation has fallen in love with something else:
the iconic gourmet square donut pioneered in Hungary and popularized by @theboxdonut — embraced by tourists and dessert lovers visiting Budapest from around the world.

What started as a unique donut concept in Budapest has grown into a recognizable part of modern dessert culture. 
We’ve spent more than a decade popularizing the square donut shape through our franchise network, festivals, social media, late-night cravings, questionable diet decisions, and hundreds of thousands of happy customers.


And yet…
when it’s finally time to express ourselves digitally…


there is still no square donut emoji.


This is not just a design issue.
This is representation.


We believe the emoji keyboard should reflect modern food culture — including the iconic square donut that has grown far beyond a single brand or city, becoming a recognizable symbol of modern dessert culture.


So today, we respectfully ask Apple to update its emoji collection with a proper gourmet square donut emoji.


A soft square shape.
Beautiful glaze (blue as our brand colour would be great)
Maybe slightly overfilled.
Definitely emotionally supportive.


We ask our customers, followers, donut lovers, and anyone who believes food innovation deserves recognition to help us prove this matters:


✔ Sign the petition
✔ Share it with friends
✔ Help bring the square donut into the digital age


Because honestly…
if there’s a moai statue emoji 🗿
there should absolutely be a square donut emoji too.


Signed,
The square donut community 


P.S. Yes, we know Unicode technically approves emojis.
But let’s be honest — everyone still turns to Apple first. 🍩

avatar of the starter
TheBox Donut TeamPetition StarterThe founder of gourmet squaredonut universe

41

Recent signers:
Agnes Vida and 19 others have signed recently.

The Issue

Sign this petition to help bring the square donut into the digital age. 

 

Dear Apple,

 

For years, the world has accepted one donut shape as the standard.
Round. Predictable. Emotionally unchallenging.


Meanwhile, an entire generation has fallen in love with something else:
the iconic gourmet square donut pioneered in Hungary and popularized by @theboxdonut — embraced by tourists and dessert lovers visiting Budapest from around the world.

What started as a unique donut concept in Budapest has grown into a recognizable part of modern dessert culture. 
We’ve spent more than a decade popularizing the square donut shape through our franchise network, festivals, social media, late-night cravings, questionable diet decisions, and hundreds of thousands of happy customers.


And yet…
when it’s finally time to express ourselves digitally…


there is still no square donut emoji.


This is not just a design issue.
This is representation.


We believe the emoji keyboard should reflect modern food culture — including the iconic square donut that has grown far beyond a single brand or city, becoming a recognizable symbol of modern dessert culture.


So today, we respectfully ask Apple to update its emoji collection with a proper gourmet square donut emoji.


A soft square shape.
Beautiful glaze (blue as our brand colour would be great)
Maybe slightly overfilled.
Definitely emotionally supportive.


We ask our customers, followers, donut lovers, and anyone who believes food innovation deserves recognition to help us prove this matters:


✔ Sign the petition
✔ Share it with friends
✔ Help bring the square donut into the digital age


Because honestly…
if there’s a moai statue emoji 🗿
there should absolutely be a square donut emoji too.


Signed,
The square donut community 


P.S. Yes, we know Unicode technically approves emojis.
But let’s be honest — everyone still turns to Apple first. 🍩

avatar of the starter
TheBox Donut TeamPetition StarterThe founder of gourmet squaredonut universe

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Petition created on 10 May 2026