6 MINUTE: Allocate 25% of air-time for positive & informative content in prime-time news

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Dear Media Channels,

Journalism (NEWS MEDIA) is one of the key impact factors that could make a considerable contribution in deriving the focus of a nation.

Therefore, We urge you (NEWS) to follow a Sectoral On-air Checklist on a regular basis and Allocate 6 minutes (25%) for positive and informative content in News.

In this regard your contribution in allocating more time in a news bulletin (At least 6/24 minutes) towards the informative content and economic potentials than the political debates, gossip and crimes will be greatly appreciated (crime footage develop a procedural script and negative behavioral learning in weak-minded people and children).

It will be an eye opener for the policy makers, decision makers and society at large. Together, If we take a strategic direction as such in our attempts we could be proud contributors to the economic development that could be resulted in the next quarter.

Traditionally, media reports what happened but in the modern world media sets trends. So lets report and make it happen.

By

6-MINUTE PETITION:

Committee Members:

1.         Prof. H.D. Karunaratne        

2.         Prof. Kamal Waleboda                              

3.         Dr. Piyavi Wijewardene                                                             

4.         Dinesh Abeywickrama                                             

5.         Prof. Suranga Silva

6.         Dr. Darshana Samaraweera,

7.         Vidura Dias Abayagunawardana

8.         Dr. Dayan Jayatilleka

9.         Charitha Hapukotuwa

10.         Dr. Isuri Kumari,

11.       Dr. Chaminda Kumara

12.       Manik Suriaaratchi

13.       Dr. Miuru Jayaweera

14.       Manthila Fernando

15.       Fiona Nanayakkara

16.       Dr. Sharmini Perera

17.       Dr. Ishara Aravinda

18.       Sumith Liyanaarachchige

19.       Buddhika Ramanayaka

20.       Janaka Bandara

21.       Chathuranga Abeysinghe

22.       Thilochana Ranga

23.       Ranga Chandrarathne

24.       Kapila Fonseka

25.       Dr. Manesha Kodithuwakku

26.       Samitha Ethuldoraarachchi

Supported Content: 

1. It's time for media channels to focus national priorities - Miuru Jayaweera (Link: https://www.youtube.com/watch?v=bnmcQkss04w

2. Development Journalism and Media Ethics for Sri Lankan Channels - Miuru Jayaweera (Link: <a href="https://www.youtube.com/watch?v=zLcmGcMFlWc&amp;t=9s" rel="nofollow">https://www.youtube.com/watch?v=zLcmGcMFlWc&amp;t=9s</a>

3. Sri Lankan Media Channels (NEWS) are not benefiting either - Fiona Nanayakkara (Link: <a href="https://www.youtube.com/watch?v=ZKKo2Q-I-5M" rel="nofollow">https://www.youtube.com/watch?v=ZKKo2Q-I-5M</a>

4. We urge Sri Lankan Media Channels (NEWS) to follow a SECTORAL ON-AIR CHECKLIST - Miuru Jayaweera (Link: <a href="https://www.youtube.com/watch?v=jSvrYpoN5B8" rel="nofollow">https://www.youtube.com/watch?v=jSvrYpoN5B8</a>

5. Public continues to urge Sri Lankan Media to rethink its behavior - Dr. Darshana Samaraweera (Link: <a href="https://www.youtube.com/watch?v=EBly82zP9IE&amp;t=36s" rel="nofollow">https://www.youtube.com/watch?v=EBly82zP9IE&amp;t=36s</a>

6. Sri Lankan Media Channels can contribute to development - Vidura Dias Abayagunawardana (Link: <a href="https://www.youtube.com/watch?v=uLWQCbncuSg&amp;t=69s" rel="nofollow">https://www.youtube.com/watch?v=uLWQCbncuSg&amp;t=69s</a>

7. Media Channels can contribute to a swift development of Sri Lanka - Dr. Piyavi Wijewardene (Link: <a href="https://www.youtube.com/watch?v=IEyo3Hwq8Vo&amp;t=16s" rel="nofollow">https://www.youtube.com/watch?v=IEyo3Hwq8Vo&amp;t=16s</a>

Supported Content: 

1. It's time for media channels to focus national priorities - Miuru Jayaweera (Link: https://www.youtube.com/watch?v=bnmcQkss04w

2. Development Journalism and Media Ethics for Sri Lankan Channels - Miuru Jayaweera (Link: <a href="https://www.youtube.com/watch?v=zLcmGcMFlWc&amp;t=9s" rel="nofollow">https://www.youtube.com/watch?v=zLcmGcMFlWc&amp;t=9s</a>

3. Sri Lankan Media Channels (NEWS) are not benefiting either - Fiona Nanayakkara (Link: <a href="https://www.youtube.com/watch?v=ZKKo2Q-I-5M" rel="nofollow">https://www.youtube.com/watch?v=ZKKo2Q-I-5M</a>

4. We urge Sri Lankan Media Channels (NEWS) to follow a SECTORAL ON-AIR CHECKLIST - Miuru Jayaweera (Link: <a href="https://www.youtube.com/watch?v=jSvrYpoN5B8" rel="nofollow">https://www.youtube.com/watch?v=jSvrYpoN5B8</a>

5. Public continues to urge Sri Lankan Media to rethink its behavior - Dr. Darshana Samaraweera (Link: <a href="https://www.youtube.com/watch?v=EBly82zP9IE&amp;t=36s" rel="nofollow">https://www.youtube.com/watch?v=EBly82zP9IE&amp;t=36s</a>

6. Sri Lankan Media Channels can contribute to development - Vidura Dias Abayagunawardana (Link: <a href="https://www.youtube.com/watch?v=uLWQCbncuSg&amp;t=69s" rel="nofollow">https://www.youtube.com/watch?v=uLWQCbncuSg&amp;t=69s</a>

7. Media Channels can contribute to a swift development of Sri Lanka - Dr. Piyavi Wijewardene (Link: <a href="https://www.youtube.com/watch?v=IEyo3Hwq8Vo&amp;t=16s" rel="nofollow">https://www.youtube.com/watch?v=IEyo3Hwq8Vo&amp;t=16s</a>