Compassion Over Killing has once again deployed mobile ads urging the National Chicken Council to give cruel “nose bones” the boot, this time at the annual Chicken Marketing Summit it’s co-hosting in Charleston, SC. Help fly the message home with a quick, polite call to (202) 296-2622 using our sample script below!

Because today’s “broiler” birds are genetically manipulated for unnatural, crippling rapid growth, dull plastic “nose bones” are stabbed through the sensitive nostrils of male “breeder” birds to restrict their food intake. But since COK’s Tyson investigation exposed “nose boning,” one worker has been convicted of animal cruelty for this practice, and 17 of the top 20 chicken producers in the US have confirmed to COK that they’re eliminating or do not use these archaic devices.

With “nose bones” set to fly the coop, it’s time for the voice of the poultry industry, the National Chicken Council, to catch up by updating its own policies! That’s why COK appealed to the NCC last fall, writing, “Given that the overwhelming majority of the poultry industry has now either eliminated the use of ‘nose bones’ or never engaged in using them…it seems fitting for the National Chicken Council to update and amend its Guidelines to prohibit this barbaric, outdated practice.”

To fly the message home, we sent costumed chickens flocking to the NCC’s annual meeting to urge it to give “nose bones” the bootl. And during the demonstration, Tom Super, NCC Senior VP of Communications, confirmed that almost no one in the industry still uses “nose bones”--and that the council will consider this issue in its next review of its welfare guidelines.

But the NCC has since been mum on COK’s request. So we’ve continued flocking to its events with our mobile ads, as well as a powerful Medium piece by COK Executive Director Erica Meier.

We need YOUR help to keep showing the poultry industry that it’s time to get rid of cruel “nose bones” for good. Make a quick call to the NCC at (202) 296-2622 and leave a polite message like the below sample when prompted.

SAMPLE MESSAGE: Hello, my name is _____, and I urge the NCC to ban cruel “nose bones.” These barbaric devices have led to a cruelty conviction in Virginia, and 17 of the top 20 poultry producers have already confirmed they aren’t using them. It’s time for the NCC to ban this outdated practice once and for all. Thank you.