

Today, the 'Save Our Reds' campaign has passed a major milestone: 75,000 supporters.
Thank you to every one of you who has signed, shared, and spoken up.
Our Easter Week competition to win a copy of 'Little Red' attracted over 300 entries. Congratulations to our winners, Les in Brighton (for his school) and Hannah in Wolverhampton (for her nephew).
What stood out most was this: so many of you understand the reality. Grey squirrels are deadly to reds primarily because they carry squirrelpox, a virus that reds cannot survive.
That message is getting through.
At the same time, we are beginning to see a shift more widely. With increasing media attention and renewed focus from Defra, the red squirrel crisis is finally being recognised for what it is.
But recognition is not enough.
We need a clear, properly funded national plan:
- habitat protection and enforcement
- support for vaccine development
- humane fertility control for grey squirrels
- and more rangers and coordinated local action on the ground
Not short-term fixes. Not posturing. A serious, evidence-led approach.
Red squirrels have already disappeared from most of England. Without decisive action, they will vanish entirely.
So today is a moment to celebrate – but also to push further.
We are now heading for 80,000 and beyond.
And please save the date:
Friday 15th May will mark the first ever Save Our Reds Day, tied to Endangered Species Day. A moment to come together, raise awareness, and take this campaign to the next level.
And later this week, we’ll be sharing a powerful new visual showing the scale of red squirrel decline over the past 150 years. It’s shocking – and it brings home exactly why this campaign matters.
Let’s keep going.
Campaign: saveourreds.uk
(Photo by Al Milby Animal Photography)