Remove the smart brick from Ninjago sets

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The Issue

I have been a passionate Lego Ninjago fan for years, always looking forward to the new sets with enthusiasm and excitement. However, the introduction of the 'smart brick' into these sets has been nothing short of a nightmare for dedicated enthusiasts like myself. These so-called smart bricks are supposed to enhance the experience, but in reality, they've done nothing but complicate the joy of building.

Incorporating technology into Lego sets might seem like a futuristic step, but it's important to preserve the essence of traditional hands-on building, creativity, and simplicity that Lego has always stood for. The smart bricks are often glitchy, require constant tech updates, and worst of all, they remove the personal engagement that comes from building a set with just your hands and imagination.

To provide some context, Lego's classic approach of allowing builders to immerse themselves in a tech-free, tactile experience has always been what set it apart. In a world saturated with screens and devices, having a zone free from such distractions is not just refreshing but necessary for maintaining creativity and mental health, especially among younger builders and fans.

Moreover, smart bricks often lead to a frustration among users who are not tech-savvy, consequently alienating a portion of the fanbase, particularly younger children and their parents who might struggle with the added complexity. Not to mention the additional costs associated with these technologically advanced sets which make them less accessible to many families.

The introduction of smart bricks challenges the very spirit of Ninjago, known for its fantastic storyline, character development, and the joy of traditional play. This tech trend does not align with the values that we, as long-time fans, hold dear.

I plead with Lego to reconsider its strategy on this issue. By removing smart bricks from Ninjago sets, you preserve the classic Lego experience that has delighted generations. A Ninjago set should be about the excitement of a new adventure, the thrill of building, and the satisfaction of completing a set using purely one’s skills and imagination.

Please help preserve the authenticity and simplicity of Lego Ninjago by signing this petition. Together, we can urge Lego to listen to its most dedicated supporters and return to what truly matters: genuine, fulfilling play experiences devoid of unnecessary technological distractions.

avatar of the starter
Chris LeePetition StarterI'm an avid Ninjago fan who wants the best for theme and franchise.

The Decision Makers

The Lego Group
The Lego Group
The Lego Group

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