As a little girl growing up I found joy going into the grocery store with my mom and seeing food brands with people that looked like me like my grandparents. I begged my mom to buy these brands for that reason. Now in light of the racist background of Aunt Jemima, many food brands are looking to reimagine/rebrand. This brands include Aunt Jemima, Uncle Ben, Cream of Wheat, and Mrs Buttersworths. 
 It is wonderful that these brands see the error in their origins as many companies and systems in America today stem from racism. Now that being said I don’t believe they should rebrand or reimagine but instead continue to acknowledge their past as we all do each day. America far to often try’s to erase our painful history which further destroys the work many are trying to do! Instead of erasing us as many try everyday embrace it and learn and grow to be better than the past. 
So I’m asking that’s the parent companies of these brands reconsider their plans to rebrand and possibly use the knowledge of their history to do better in the future like reclaimed the image by acknowledging the racist past and then posting an inclusive ad about it on tv and other media. STOP ERASING THE NEGATIVITY IN BLACK HISTORY.  Understand your yesterday and accept that you can’t change what has been but you can change what tomorrow brings.