Sloanies against Logo Change #nogologo

The Issue

The proposed MIT Sloan new Logo does injustice to the brand of the MIT Sloan School of Management.   This logo looks like M/T Management Sloan. This logo is not reflective of the innovative, inspiring nature of the MIT Sloan School of Management.  If anything, it marks a further departure from MIT's branding, which does not do justice to our school's legacy and spirit.  Alumni have been detesting this brand on various forms of social media. Repeal the new logo!  Marketing 101: Stakeholder feedback #nogologo

This petition had 1,133 supporters

The Issue

The proposed MIT Sloan new Logo does injustice to the brand of the MIT Sloan School of Management.   This logo looks like M/T Management Sloan. This logo is not reflective of the innovative, inspiring nature of the MIT Sloan School of Management.  If anything, it marks a further departure from MIT's branding, which does not do justice to our school's legacy and spirit.  Alumni have been detesting this brand on various forms of social media. Repeal the new logo!  Marketing 101: Stakeholder feedback #nogologo

The Decision Makers

Kris Schaefer
Kris Schaefer
Senior Associate Dean, External Relations and International Programs
David Schmittlein
David Schmittlein
Dean

Petition Updates

Share this petition

Petition created on March 24, 2016