Every year, millions of Americans eagerly await Girl Scout Cookie season to support young entrepreneurs and indulge in iconic treats. Over the years, GSUSA has made fantastic strides toward inclusivity in their lineup:

• Options are available for the 5% of Americans who are gluten-intolerant.
• Multiple vegan options are offered every year.
• An allergy-friendly cookie (Sparkables) was recently introduced for the 6% of Americans navigating top food allergies. 
• There is even a dog treat (Patch Pals) for four-legged friends! 

Yet, one massive group remains left out: the 12% of Americans living with diabetes, along with millions more who manage prediabetes, follow low-sugar lifestyles, or adhere to keto diets.

While GSUSA has experimented with reduced-sugar options in decades past, those releases were not the classic favorites and simply missed the mark: Lemon Chalet Cremes, Chocolate Chip, and Little Brownies. Consumers aren't asking for a completely foreign cookie—they want low-carb, keto-friendly versions of the classics they already love, like sugar-free Thin Mints or Peanut Butter Patties.

Excluding diabetic-friendly options impacts more than just customers:

• Lost Sales for Scouts: Girl Scouts frequently hear "I'd love to buy, but I'm diabetic" at cookie booths. Missing out on these sales limits the funds girls can raise for their troops, camps, and community projects.
• Missing a Huge Market: Keto and low-sugar treats represent one of the fastest-growing categories in the food industry. A delicious, keto-friendly Girl Scout cookie would sell extremely well.
• Inclusivity Matters: Girl Scouting is built on the values of inclusion and community. Nobody should have to turn away a Girl Scout because there isn't a single option on the order form they can safely eat.

We urge Girl Scouts of the USA to partner with modern food innovators to develop a sugar-free, diabetic-friendly cookie for an upcoming season. Let’s make sure everyone can support our scouts!