As a Palm Springs local, I am deeply rooted in the historical significance of our region to Hollywood. Many stars settled in this place, making Palm Springs a symbol of rich tales from Hollywood's golden days. Now, I am proposing that we celebrate our distinctive history by installing a sparkling Palm Springs sign in the mountains to attract tourism and bolster our local economies. Did you know that tourism contributes around $7.2 billion to the Coachella Valley's economy, where Palm Springs is located? (Source: Greater Palm Springs CVB) This illuminating addition could potentially increase our share of that revenue, while shining a light on our unique cultural heritage. Please join me in asking the City Council to consider this proposal, which could potentially drive the tourism sector and pay homage to our Hollywood roots. Sign this petition to support the installation of a sparkling Palm Springs sign in the mountains.