Back in 2015, loyal Old Spice users were sneakily robbed of an amazing scent they could rely on.  A scent known as pure sport, one that would fill their armpits with a delicious aroma.  Smelling great used to be simple, until Old Spice cheapened, diluted, and downright worsened their pure sport scent.  This was framed as a harmless "formula change," however, the new scent smells geriatric and like baby powder.

My friend is a user of the current pure sport deodorant and has never tried the original product.  He is going to live his whole damn life wondering how good he could smell if the formula hadn't changed.  So what's it going to be Old Spice?  Are you going to live up to your name and offer genuinely good products like you used to?  Or are you going to continue losing consumers and save a miniscule amount of money?