Remove the Super Bowl 2015 Commercial

The Issue

As someone who feels incredibly strong about animal rights, I am extremely offended by this commercial. If you feel the same, let Go Daddy know by signing this petition, posting to their social media sites, and/or by creating a petition of your own. Whether or not this was meant to be satirical, it's offensive. Essentially, Go Daddy is encouraging private breeding/puppy mills while shelter animals wait patiently for their forever homes or worse - to be euthanized. They are also encouraging purchasing an animal online; the animal could be sold to someone who runs a fighting ring, someone who abuses animals, or to someone who cannot adequately care for the animal. Animal rights are no laughing matter and to portray them as such is cruel and irresponsible. 

 

http://m.clickondetroit.com/entertainment/godaddy-pokes-fun-at-puppies-in-super-bowl-commercials/30940640

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Helena YurchoPetition Starter
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Confirmed victory
This petition made change with 41,472 supporters!

The Issue

As someone who feels incredibly strong about animal rights, I am extremely offended by this commercial. If you feel the same, let Go Daddy know by signing this petition, posting to their social media sites, and/or by creating a petition of your own. Whether or not this was meant to be satirical, it's offensive. Essentially, Go Daddy is encouraging private breeding/puppy mills while shelter animals wait patiently for their forever homes or worse - to be euthanized. They are also encouraging purchasing an animal online; the animal could be sold to someone who runs a fighting ring, someone who abuses animals, or to someone who cannot adequately care for the animal. Animal rights are no laughing matter and to portray them as such is cruel and irresponsible. 

 

http://m.clickondetroit.com/entertainment/godaddy-pokes-fun-at-puppies-in-super-bowl-commercials/30940640

avatar of the starter
Helena YurchoPetition Starter
Media inquiries

The Decision Makers

Go Daddy
Go Daddy
Responded
“Your opinions matter to us. And we listened. We previewed GoDaddy’s Super Bowl spot, featuring a puppy named Buddy, on a popular talk show and, shortly after, we heard from you on Change.org that you did not like the ad. As such, we decided to immediately pull the ad in question. Now that the Super Bowl is over, we wanted to make sure to let you, the signers of the Change.org petition, know about our action. We’ve made a tremendous amount of progress over the past two years, advancing the GoDaddy brand as a company that cares a great deal about small business and is in their corner to help them succeed. People increasingly know who we are, what we do, and who we do it for. At the end of the day, our purpose at GoDaddy is to help small businesses around the world build a successful online presence. We hoped our ad would increase awareness of that cause. However, we underestimated the emotional response. And, we heard that loud and clear. The net result? We pulled the ad from the Super Bowl, and you may have seen our new commercial, which focused squarely on our customer, the small business owner. Finally, rest assured, Buddy came to us from a reputable and loving breeder in California. He’s now part of the GoDaddy family as our Chief Companion Officer and he lives permanently with one of our longtime employees. Thanks again for expressing your concerns.”
Go Daddy
Go Daddy
www.godaddy.com
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Petition created on January 27, 2015