Don't remove Cascade Blackcurrant cordial from the shelves.
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In early 2014, Coca Cola changed the recipe of Tasmania’s favourite drink after purchasing Cascade non-alcoholic brands in 2012. After much petitioning, Coca Cola changed the recipe back to something almost identical to the original but with less sugar.
After a comparison between the original and the new recipe, we find that the latest product is almost identical to the original - delicious. Unfortunately, few consumers are aware that a change has been made to return Cascade Ultra-C to taste like the original Tasmanian syrup and as a result no longer purchase Cascade Ultra-C.
Sales of Cascade Blackcurrant Cordial have now dropped to the point where they have been wiped from the shelves of Coles, with the Cascade Syrup range being deleted nationally due to the supermarket “not having enough shelf space”. Woolworths could likely soon to follow suit. Once Cascade Blackcurrant Cordial is off the shelves in both Woolworths and Coles, production of the product would most likely be completely ceased by Coca Cola.
Upon removal of Cascade Ultra-C from nation-wide shelves, the Tasmanian community will be left with only Cordial Syrups like Ribena, which is Malaysian made using imported Fruits. Contrastingly, Cascade Blackcurrant cordial is made in Australia using 100% Tasmanian fruits, utilising the best of Tasmanian produce and creating jobs and sustaining business within Tasmanian.
If you are a true fan of Tasmanian Blackcurrant Cordial and love the original taste, sign and share this petition and go to Woolworths and get yourself a bottle. Without the help of The Tasmanian community, this quintessential Tasmanian product could be gone forever.
If you are a true fan of Tasmanian Blackcurrant Cordial, sign and share this petition and go to Woolworths and get yourself a bottle.
Without the help of The Tasmanian community this quintessential Tasmanian product could be gone forever.
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