Bring back Boots Essential Curl Creme

The Issue

Those with curly hair are both blessed and cursed, our hair can be beautiful but the maintenance can be extremely expensive.

Those with curly hair are more likely to be from marginalised communities of lower socio-economic background.

Boots Essential Curl Creme provided them with a wonderful and affordable product loved by many.

To hear that the cream may be discontinued is devastating news. As a student, my budget is incredibly tight and most other 'affordable' creams are nearly three times the price.

What we know so far:

  • 16/02/21 @BootsHelps tweeted that "we can confirm that this product has been discontinued"
  • 12/03/21 @BootsHelp tweeted that they were currently having supply issues 

We urge Boots to reconsider and reinstate this beloved product.

Victory
This petition made change with 336 supporters!

The Issue

Those with curly hair are both blessed and cursed, our hair can be beautiful but the maintenance can be extremely expensive.

Those with curly hair are more likely to be from marginalised communities of lower socio-economic background.

Boots Essential Curl Creme provided them with a wonderful and affordable product loved by many.

To hear that the cream may be discontinued is devastating news. As a student, my budget is incredibly tight and most other 'affordable' creams are nearly three times the price.

What we know so far:

  • 16/02/21 @BootsHelps tweeted that "we can confirm that this product has been discontinued"
  • 12/03/21 @BootsHelp tweeted that they were currently having supply issues 

We urge Boots to reconsider and reinstate this beloved product.

The Decision Makers

Boots
Responded
We'd like to let you know that the product has not been discontinued, it is due back in stock mid to late May. It is currently out of stock due to a raw material shortage at the supplier.
James Skinner
James Skinner
Walgreens Executive Chairman
Stefano Pessina
Stefano Pessina
Boots Executive Chairman
Sebastian James
Sebastian James
Boots CEO
Tracey Clements
Tracey Clements
Boots COO
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Petition created on 7 April 2021