Unban Iceland's 2018 Christmas Advert on Palm Oil.
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"You won’t see our Christmas advert on TV this year, because it was banned. But we want to share Rang-tan’s story with you this Christmas. Will you help us tell the story?"
Iceland released an advert to their social medias, including Facebook, on focusing on the disastrous effects Palm Oil has on our forests and those who inhabit them. Advertising regulators deemed the advert to be too "political" in nature, and was not allowed to be broadcast on television. This advert focused on a very important topic in this day and age where we are trying to tackle various difficulties such as plastics, deforestation and many other tragic subjects that so many of us are unaware of. Adverts such as these help to shine a light on scenarios that many are not aware of.
Unban Iceland's Christmas 2018 advert so that people may make a decision for themselves. Here is a statement from Iceland regarding this advert.
"The advert wasn’t approved by advertising regulators as it was seen to be in support of a political issue. The production and widespread usage of palm oil is a complex and sometimes controversial matter. However, it was never our intention to use our Christmas advert to support a political campaign – rather to raise awareness and solidify our position on not using palm oil in food production."
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