As an individual with two young nieces, I often find myself in a challenging situation when it comes to finding quality toys for their birthdays and Christmas. 

This is why I am advocating for the expansion of the Brazilian toy store chain, Ri Happy, into the United States. 

Ri Happy is not just any toy store; it holds a special place in consumers' hearts. It has been recognized as the most admired retailer in the toy and game industry according to an award by IBEVAR. After personally browsing through their website (translated from Portuguese to English), I was impressed by their wide range of high-quality toys that could easily appeal to children here in America. Many toys that they carry are extremely hard to find in the United States.

The potential for franchising this beloved brand within our borders is immense and could provide parents and relatives alike with a reliable source of quality toys for their loved ones. By bringing Ri Happy Toy Store to America, we would be enriching our children's lives with diverse play options while also supporting a business that values customer satisfaction above all else.

I don't know if anyone remembers or not, but in 2018, plans were made to revive American toy store chain KB Toys also known as KayBee Toys and KayBee Toy & Hobby which ceased operation in 2009 after filing for bankruptcy in 2004 and again in 2008. However, this revival tragically failed when funding could not be obtained. To say the least, it had me heartbroken when the revival failed. Another good reason to expand Ri Happy Toy Store to the United States.

I grew up going to KB Toys, so I want the younger generations of children to be able to experience something similar to what I had.

As of 2024, Ri Happy has employed more than 4,000 people throughout Brazil. Just imagine how many people they could employ in the United States if they decide to establish a presence in America.

Considering the fact that Brazil is a member of NATO and therefore an Ally of the United States, Ri Happy is a prime candidate for filling the void of KB Toys and Toys "R" Us.

Please join me in urging Ri Happy Toy Store's management team to consider expanding into the United States market. Sign this petition today!

Image Credit: By Francisco Andrade - RIHAPPY BRINQUEDOS, CC BY-SA 2.0, https://commons.wikimedia.org/w/index.php?curid=7374201