

Unite for Justice: Stand with Baachu and Against Discrimination


Unite for Justice: Stand with Baachu and Against Discrimination
The Issue
Dear Members of the Association of Proposal Management Professionals (APMP) and Non Members, General Public
We, the undersigned, are writing this petition to call for the reinstatement of Baachu Scribble as an Approved Training Organization (ATO) of the APMP. Our ATO status was unjustly revoked by a handful of APMP Board Directors.
Signing the Change.org petition is anonymous, ensuring that your privacy is protected while still making your voice heard in support of the cause.
JOIN US IN DEMANDING A FAIR AND IMPARTIAL HEARING TO CLEAR OUR NAME. ALL WE SEEK IS A CHANCE TO PRESENT THE TRUTH AND CLEAR OUR NAME FROM FALSE ALLEGATIONS. SHOW YOUR SUPPORT BY SIGNING THE PETITION TODAY:
Message for General Public
As we embark on this 14-day journey to raise awareness about discrimination, our goal goes beyond just reinstating Baachu's status as an Approved Training Organization (ATO) with the Association of Proposal Management Professionals (APMP). It is a symbol of a much larger issue that needs to be addressed. While this is certainly an important part of our journey, our vision is much more than that.
At Baachu, we believe in the power of education to transform lives and create a fairer and more equal world. Our mission is to provide professional development opportunities to underprivileged communities and emerging economies, and we have dedicated our lives to this cause.
The recent allegations made by the APMP have not only hurt our organization, but they have also hurt our students and the industry as a whole. These claims have cast doubt on the quality of our programs and the integrity of our team, and we are determined to clear our name and set the record straight.
FACTS FIRST
IT IS A FACT THAT APMP HAS NOT PROVIDED A SINGLE EVIDENCE TO SUBSTANTIATE THEIR CLAIM THAT BAACHU HAS SENT OUT ADVERTISING TO APMP MEMBERS AND THE PROPOSAL AND BID MANAGEMENT COMMUNITY, URGING APMP MEMBERS TO CONSIDER BAACHU'S CERTIFICATIONS AS A "CHEAPER ALTERNATIVE" TO APMP'S CERTIFICATIONS
THE CLAIM BY APMP THAT BAACHU'S FEE-BASED PROPOSAL MANAGEMENT COMMUNITY IS A COMPETITOR OR ALTERNATIVE TO APMP IS SIMPLY NOT BASED ON FACT. BAACHU HAS ALWAYS BEEN TRANSPARENT AND OPEN ABOUT ITS BUSINESS MODEL, WHICH INCLUDES A PAID LEARNING ACADEMY WITH A COMMUNITY COMPONENT. THIS INFORMATION WAS NOT ONLY ACKNOWLEDGED BUT ALSO RECOGNIZED BY THE APMP BOARD WHEN BAACHU BECAME AN ATO IN 2018/19, AS DOCUMENTED IN APMP'S OFFICIAL PRESS RELEASE.
IT IS A FACT THAT APMP HAS FAILED TO PRODUCE ANY VERIFIABLE EVIDENCE TO SUPPORT ITS CLAIM THAT BAACHU MARKETED APMP MEMBERS TO JOIN BAACHU BID AND PROPOSAL COMMUNITY FOR A COST.
This is why we have launched this campaign - to give voice to our story and to show the world what we stand for. We believe in the importance of transparency, fairness, and equality, and we are committed to fighting for these values in all aspects of our work.
For us, this is not just a personal fight, but a fight for all those who believe in the power of education to change lives. We believe that every individual should have access to professional development opportunities, regardless of their background, and we are committed to making this a reality.
Our hope is that this campaign will not only hold the APMP Board accountable for their actions and encourage the new Board to open dialogue with Baachu but also spark a larger conversation about discrimination and the importance of diversity, equity, and inclusion in the professional development industry. We believe that by coming together and speaking out against discrimination, we can create a better future for all.
In conclusion, while requesting fair hearing to share the truth in fair hearing is certainly an important part of our journey, our personal fight goes far beyond that. We are fighting for the power of education to transform lives, for the importance of transparency and fairness, and for a world where everyone has access to professional development opportunities, regardless of their background. Join us on this journey, and be a part of the movement for change.
JOIN US IN DEMANDING A FAIR AND IMPARTIAL HEARING TO CLEAR OUR NAME. ALL WE SEEK IS A CHANCE TO PRESENT THE TRUTH AND CLEAR OUR NAME FROM FALSE ALLEGATIONS. SHOW YOUR SUPPORT BY SIGNING THE PETITION TODAY:
Starting February 13th, Baachu is embarking on a 14-day campaign against discrimination, "Rising Above Adversity: The Baachu Story". Join the journey and be a part of the movement for justice.
Please sign the Change.org petition then kindly share Baachu's story to your friends and family to help reach 1000 signatories in the next 14 days.
Message to share : Please Join me in the Movement for Justice to Fight Against Discrimination and for Equal Opportunities in Education. Sign and Promote the Change.org Petition to support Baachu Scribble and Baskar Sundaram - https://www.change.org/p/unite-for-justice-stand-with-baachu-and-demand-reinstatement-as-an-apmp-ato
Also use the tags #JusticeForBaachu and #BaachuStory
Your support will make a difference in the lives of professionals, underprivileged students, and emerging economies who rely on Baachu Scribble's access to quality education and professional development.
Remember : Signing the Change.org petition is anonymous, ensuring that your privacy is protected while still making your voice heard in support of the cause.
Your encouragement and belief in me and Baachu means the world to us.
#JusticeForBaachu #BaachuStory #BlackHistoryMonth #StandAgainstDiscrimination
Petition Detailed for APMP Members and Bid and Proposal Industry
Baskar Sundaram, the founder of Baachu Scribble, is fighting against discrimination after the Association of Proposal Management Professionals (APMP) unjustly revoked Baachu's Approved Training Organization (ATO) status on June 7th, 2022. APMP is the global professional body for government and commercial contractors securing business through proposals, bids and tenders.
The APMP accused Baachu of promoting its certifications as a cheaper alternative and creating a competitor to the APMP brand. Despite requests for an independent Professional Ethics Committee Hearing (PEC), the hearing was presided over by the APMP Executive Committee. Instead of an independent panel, no evidence was presented and a mere 7 minutes was given to us to defend against the allegations, the APMP Executive Committee voted unanimously to uphold their decision in December 2022 and followed up with threatening cease-and-desist letters intimidating legal proceedings to seek retribution for fraud and intentional infringement, against both the Baachu family of companies and myself in February 2023.
IMMEDIATE RESPONSE TO APMP STATEMENT
It's crucial to understand that 11 Feb statement from APMP regarding the revocation of Baachu's ATO status is the first instance where specific and detailed information for their June 2022 allegations was made publicly available. Prior to this, the only information we had received were a few copyright-related emails which we promptly responded to. However, until yesterday, we had yet to receive any evidence or specific details on the three allegations made by APMP.
The APMP recently made a statement regarding Baachu's ATO status revocation, citing repeated copyright and IP infringement and competition with the APMP. In this article, we will be addressing these allegations and providing our perspective on the matter.
IT IS IMPORTANT TO DRAW ATTENTION TO THE DISCREPANCY BETWEEN THE REASONS PROVIDED BY APMP IN JUNE 2022 FOR REVOKING BAACHU'S ATO STATUS AND THE ALLEGATIONS OF COPYRIGHT INFRINGEMENT IN APMP STATEMENT RELEASED ON FEBRUARY 12TH, 2023. IN JUNE 2022, THE REVOCATION OF BAACHU'S ATO STATUS WAS PURPORTEDLY BASED ON BAACHU PROMOTING ITS OWN FEE-BASED PROPOSAL MANAGEMENT COMMUNITY AS A CHEAPER ALTERNATIVE TO APMP'S OFFERINGS, AS WELL AS BAACHU SETTING UP ITS OWN FEE-BASED PROPOSAL MANAGEMENT COMMUNITY. HOWEVER, THE RECENT INTRODUCTION OF A COPYRIGHT CLAIM IN APMP'S STATEMENT SEEMS TO CONTRADICT THESE ORIGINAL REASONS FOR THE REVOCATION. SUCH A CONTRADICTION RAISES SERIOUS CONCERNS ABOUT THE VALIDITY AND ACCURACY OF APMP'S ALLEGATIONS AGAINST BAACHU.
CLAIM 1 : In March 2019, Baachu received its first copyright claim relating to the Proposal Specialist Guide. It's essential for APMP members to understand the
FACTS FIRST
June 22 - The APMP Board voted to revoke Baachu’s ATO status for the
following reasons:
1. Baachu has sent out advertising, to APMP members and the proposal and bid management community, encouraging APMP members to consider Baachu’s certifications as “cheaper alternative” to APMP’s certifications. This is not only offering products that directly compete with APMP’s, but explicitly advertising them as alternatives to APMP, and denigrating APMP’s brand.
AS OF 16 FEB 2023, IT IS A FACT THAT APMP HAS NOT PROVIDED A SINGLE EVIDENCE TO SUBSTANTIATE THEIR CLAIM THAT BAACHU HAS SENT OUT ADVERTISING TO APMP MEMBERS AND THE PROPOSAL AND BID MANAGEMENT COMMUNITY, URGING APMP MEMBERS TO CONSIDER BAACHU'S CERTIFICATIONS AS A "CHEAPER ALTERNATIVE" TO APMP'S CERTIFICATIONS
2. Baachu has set up its own, fee-based proposal management community, outside of APMP, which, whether intentional or not, acts as a competitor/alternative to APMP;
THE CLAIM BY APMP THAT BAACHU'S FEE-BASED PROPOSAL MANAGEMENT COMMUNITY IS A COMPETITOR OR ALTERNATIVE TO APMP IS SIMPLY NOT BASED ON FACT. BAACHU HAS ALWAYS BEEN TRANSPARENT AND OPEN ABOUT ITS BUSINESS MODEL, WHICH INCLUDES A PAID LEARNING ACADEMY WITH A COMMUNITY COMPONENT. THIS INFORMATION WAS NOT ONLY ACKNOWLEDGED BUT ALSO RECOGNIZED BY THE APMP BOARD WHEN BAACHU BECAME AN ATO IN 2018/19, AS DOCUMENTED IN APMP'S OFFICIAL PRESS RELEASE.
IT IS A FACT THAT APMP HAS FAILED TO PRODUCE ANY VERIFIABLE EVIDENCE TO SUPPORT ITS CLAIM THAT BAACHU MARKETED APMP MEMBERS TO JOIN BAACHU BID AND PROPOSAL COMMUNITY FOR A COST.
COPYRIGHT AND IP INFRINGEMENT #1 and #2 and REPEATED COMPETITION WITH APMP #1:
backstory of Baachu's mission and objectives when joining the ATO Programme to put this claim into context.
BACKGROUND :
Baachu's mission was to provide individuals in under-served geographies with equal opportunities for professional development. In 2018/19, the cost of APMP certification was $800, including membership, exam and training fees, which was often prohibitively expensive for many individuals in under-served geographies, such as India and other emerging economies.
In response, Baachu introduced the Proposal Specialist Certification in late 2018, with the aim of providing a more accessible learning opportunity for individuals who may not have had the resources to fully pursue the APMP certification. To clarify, the Proposal Specialist Certification was introduced for two main purposes. Firstly, to introduce the APMP Certification to emerging economies where it was not well known, and secondly, to provide a starting point for individuals to learn the basics of bid and proposal best practices.
The tagline "Not ready yet for APMP" was used to indicate that individuals could start with the Proposal Specialist certification and upgrade to the APMP certification when they are financially prepared. The objective was to eliminate cost as a barrier for individuals seeking a career in proposal management.
Baachu RESPONSE :
The study guide titled "Proposal Specialist: Pathway to APMP Foundation" was created to complement the Proposal Specialist Course and should not be considered as direct APMP certification material. Baachu made it clear in the guide that it was based on APMP copyrighted materials, and the connection to APMP copyrighted materials was prominently displayed on the cover. In March 2019, the guide was made available for sale on Amazon and was also added to Baachu's own online store.
In March 2019, APMP raised concerns about copyright infringement regarding Baachu's Proposal Specialist Guide. However, we at Baachu disagree that APMP had asked us numerous times about it. As soon as the concern was brought to our attention, we took immediate action and removed the guide from Amazon.
Conclusively, Baachu's introduction of the Proposal Specialist Guide was done on good faith, with the objective of providing equal opportunities for professional development to individuals in under-served geographies. The concerns raised by APMP about copyright were dealt with immediately, and Baachu made it clear in the guide that it was based on APMP copyrighted materials. As a respected APMP Fellow pointed out, the issue was a result of naivety rather than malicious intent.
June 2022 CLAIM 1 Response :
Baachu strongly refutes APMP's claim that it has sent out advertising to APMP members and the proposal and bid management community, encouraging them to consider Baachu's certifications as a "cheaper alternative" to APMP's certifications. Baachu conducted a survey in July 2022, which included feedback from APMP CEO and COO, and found that 99.92% of respondents agreed that Baachu had not been actively promoting its certification as an alternative to the APMP certification.
Baachu has been committed to supporting and promoting APMP certifications in under-served geographies, particularly in India. Baachu introduced low-cost training options, such as APMP 500 and APMP 50, when APMP introduced $50 membership and $200 exam fees for India. These options were designed to make APMP certification more accessible to individuals who may not have had the resources to fully pursue the standard APMP certification.
Baachu's achievements in enabling approximately 310 Foundation students and 18 Practitioner students to achieve APMP certifications speak to the success of its efforts to support and promote APMP certifications in under-served geographies. These numbers also contradict the claim made by APMP in June 2022 that Baachu was actively promoting its certifications as a cheaper alternative to APMP's certifications.
The success of these efforts is reflected in the number of resources available for the two APMP certifications on Baachu's LinkedIn page, Baachu Scribble, where there are over 550 posts and 55 videos related to APMP, and only three posts and one video related to the Proposal Specialist certification.
It is illogical and unfounded to suggest that Baachu actively promote its own certification as a cheaper alternative to APMP's while simultaneously working to enable students to achieve APMP certifications. These facts demonstrate the inconsistency and falsehood of APMP's claim against Baachu.
Baachu's objective is to eliminate cost as a barrier for individuals seeking a career in proposal management, and the low-cost training options were designed to achieve that objective. The success of Baachu's efforts in promoting APMP certification in India and other under-served geographies is evidence that the claim that Baachu is promoting its own certification as a cheaper alternative to APMP's certification is false.
Second Copyright Claim
In January 2020, APMP became aware that Baachu had reposted the same publication online again and was selling it 10 months after Baachu was asked not to.
Baachu strongly rejects APMP's second copyright claim, as it is not related to the issue raised in their first claim. The first claim concerned the use of a Proposal Specialist Guide, while the second claim relates to Baachu's APMP Foundation Certification Study Guide, which was published online in January 2020 to support the needs of our students. Baachu categorically denies APMP's second copyright claim, as the study guide was developed by our team and does not infringe on any existing intellectual property rights.
Background: The Baachu comprehensive APMP Foundation Study Course includes 200 Sample Questions, 31 Videos, 31 Slides, and over 300 pages of Study Guide. These resources were designed to help students gain a deep understanding of the APMP Foundation syllabus and effectively prepare for the certification exam. The Sample Questions provided students with practical examples of the types of questions they could expect to encounter on the exam. The Videos and Slides covered key concepts in a clear and engaging manner, making it easier for students to learn and retain the information. And the Study Guide provided a comprehensive overview of the syllabus and served as a valuable reference tool for self-study students.
In order to better cater to the diverse learning needs of our self-study students with 5+ years of experience, Baachu gathered them during the Christmas period of 2019 to assess the effectiveness of breaking down our comprehensive APMP Foundation Study Course into separate products, such as a study guide, audio lessons, and sample questions.
In Q1 2020, we introduced a range of learning options, including Free Resources, Audio Lectures, Study Guide Only, Self-Paced Online Training, Online Practice and Revision, Live Get Certified Workshops, and Face-to-Face Workshops, in addition to our comprehensive APMP Foundation Study Course
Response: Baachu strongly denies APMP's claim that its Baachu Training Certification Study Guide for APMP Foundation is a copyright infringement. As an ATO, Baachu has the freedom and commitment to create study materials that meet the needs of its students. In fact, Baachu created the comprehensive study guide to serve as an additional resource for self-study students who have 5+ years of experience and want to familiarize themselves with the syllabus and practice questions to take the exam in a day. Additionally, Baachu shared its study guide with APMP before it was added as course material.
APMP's partnership with ATOs to deliver training does not give it the right to dictate or prescribe what an ATO can or cannot do. Students have the option to use APMP's study guide or any ATO study guide to pursue APMP certifications. It is worth noting that students and corporates have different APMP study options, but they still pay membership and exam fees to APMP. Baachu alone generated approximately $575,000 for APMP. Any ATO would agree that they are in the business of serving the bid and proposal profession, not for commercial purposes.
If APMP is concerned about copyright infringement, then it should consider self-delivering training instead of partnering with ATOs. APMP cannot expect to partner with ATOs to deliver training and then claim copyright infringement for materials created to serve the unique needs of their APMP members. Baachu firmly believes that its comprehensive study guide is not a straight like-for-like APMP copyrighted material and was created based on the feedback it received from its students and their needs. Baachu stands by the fact that the study guide was not intended to infringe on any copyright or harm APMP in any way.
In conclusion, Baachu firmly rejects APMP's second copyright claim regarding the Baachu APMP Foundation Training Certification Study Guide. We maintain the quality and integrity of our study materials, which are complementary to APMP's materials, and we are dedicated to providing equal opportunities for professional development to individuals in under-served geographies.
Baachu Requests Clarity from APMP Regarding Scrutiny of ATOs and Non-ATOs Providing APMP Training Materials
Baachu would like to request that APMP provide clear and detailed information regarding their procedures for scrutinizing other ATOs or non-ATOs that provide APMP training. Specifically, we would like to know if APMP has evaluated other training materials created by other ATOs or non-ATOs, and if so, how they have assessed the materials. Additionally, we would like to understand if APMP has ever taken action against any other ATO or non-ATO for copyright infringement related to APMP training materials.
It is important that APMP demonstrates that they have treated all ATOs and non-ATOs fairly and equally in their review and assessment of training materials. We ask that APMP provide a clear and transparent response to these questions so that we can understand the basis for their claim against Baachu. We believe that it is important to ensure that all ATOs and non-ATOs providing APMP training are treated fairly and equitably, and that any claims of copyright infringement are based on legitimate grounds.
As an ATO, we have a responsibility to create and provide resources for our students to achieve their goals, and the different modes of learning, including our study guide, attest to our commitment to the success of our 1600+ students and 100% pass rate.
IT IS A FACT THAT APMP HAS NOT PROVIDED A SINGLE EVIDENCE TO SUBSTANTIATE THEIR CLAIM THAT BAACHU HAS SENT OUT ADVERTISING TO APMP MEMBERS AND THE PROPOSAL AND BID MANAGEMENT COMMUNITY, URGING APMP MEMBERS TO CONSIDER BAACHU'S CERTIFICATIONS AS A "CHEAPER ALTERNATIVE" TO APMP'S CERTIFICATIONS
The question remains, who would benefit from our absence in the market?
We have clearly outlined our reasoning and provided all the necessary details in our 22 Nov hearing which can be read here - https://baachuscribble.com/transcript-baskar-sundarams-detailed-7-minute-response-to-apmp-board-allegations-on-revoking-baachus-ato-status-at-professional-ethics-committee-hearing-on-21st-november-2022/
Point to note - I was misled and kept in the dark about the lack of impartiality in the Professional Ethics Committee (PEC) hearing. Despite receiving emails regarding the purpose of the PEC committee and APMP Board appeal to volunteers, it wasn't until I joined the online meeting that I learned that there would be no independent jurors. This lack of transparency and impartiality is unacceptable and undermines the very purpose of the hearing
MORE COMPETITION WITH APMP #2:
THE CLAIM BY APMP THAT BAACHU'S FEE-BASED PROPOSAL MANAGEMENT COMMUNITY IS A COMPETITOR OR ALTERNATIVE TO APMP IS SIMPLY NOT BASED ON FACT. BAACHU HAS ALWAYS BEEN TRANSPARENT AND OPEN ABOUT ITS BUSINESS MODEL, WHICH INCLUDES A PAID LEARNING ACADEMY WITH A COMMUNITY COMPONENT. THIS INFORMATION WAS NOT ONLY ACKNOWLEDGED BUT ALSO RECOGNIZED BY THE APMP BOARD WHEN BAACHU BECAME AN ATO IN 2018/19, AS DOCUMENTED IN APMP'S OFFICIAL PRESS RELEASE.
Given the transparency of Baachu's business model, it's fair to ask why other ATOs who operate at the Chapter and International level are not being held to the same standard if they too have potential conflicts of interest. To address these concerns, as the founder of Baachu, I made a conscious decision to not pursue any Board roles within APMP after becoming ATO.
It is important to note that each ATO has its own unique approach and business model, offering diverse solutions to meet the needs of the proposal community. Some ATOs focus on providing hands-on consulting and training services, while others, like Baachu, provide a self-paced learning experience through its paid membership model. This diversity in approach allows individuals to choose the solution that best fits their needs and learning style.
It is important to note that while the business model of offering "Do It Yourself" resources through paid learning memberships may be unique to Baachu, the approach of providing training and education on best practices in proposals is consistent across all ATOs.
Singling out Baachu as a competitor just because it has a learning subscription model is an unfair measure. Each ATO brings its own value and contribution to the industry, and it is important to recognize and appreciate the diversity in approach and offerings. It is unfair and unjust to single out Baachu as a competitor without taking into account the different approaches and valuable contributions that other ATOs, including Baachu, have made to the proposal management industry.
At Baachu, we have always been transparent about our business model and offerings. Our paid learning academy membership, which includes access to a range of resources such as execution plans, bite-sized courses, workshops, templates, a private community, and more, has been in place since May 1, 2019. It is important to note that our membership model does not include access to APMP certification courses, and our learning academy has never included any APMP copyrighted materials.
IT IS A FACT THAT APMP HAS FAILED TO PRODUCE ANY VERIFIABLE EVIDENCE TO SUPPORT ITS CLAIM THAT BAACHU MARKETED APMP MEMBERS TO JOIN BAACHU BID AND PROPOSAL COMMUNITY FOR A COST.
In the field of bid and proposal management, many organizations, including Baachu, use widely accepted best practices and techniques, such as executive summaries, value propositions, reviews, business development cycles, compliance matrices, and bidder comparator matrices, to create learning and process content. It is important to note that these best practices are not solely copyrighted material of APMP, and it would be inaccurate for APMP to claim otherwise.
Moreover, Baachu's academy includes content on sales, marketing, and project management, areas which APMP does not provide any resources for. This showcases Baachu's commitment to providing comprehensive and well-rounded training to its members, including areas beyond the traditional scope of APMP's offerings.
Additionally, it is worth noting that individuals in the bid and proposal management field have the freedom to participate in multiple learning avenues and to choose the programs and resources that best suit their needs.
It is essential to have a clear understanding of the facts when evaluating any allegations made against organizations or individuals.
In conclusion, We at Baachu strongly reject the baseless claims made by the APMP Board that our resources are based on their copyrighted materials. We have always been transparent about our business and offerings. Our paid learning academy membership model has been in place for over three years and has always been transparent and committed to providing high-quality training and education to individuals and organizations. We are proud of the hard work and dedication that we have put into building our business and will not tolerate any attempts to discredit it.
APMP statement raises serious concerns regarding the credibility and accuracy of the allegations made against Baachu. In the absence of verifiable evidence to support these claims, the validity of these accusations remains in question. Any accusations made without substantial evidence and factual support must be viewed with scrutiny and subject to critical evaluation. The burden of proof lies with the accuser, i.e. APMP and without it, any claims made remain unfounded and cannot be relied upon to draw conclusions.
Given Baachu's demonstrated commitment to the growth and development of the proposal and bid management industry, it is difficult to imagine that the company would engage in any activities that would harm the industry. Therefore, it is crucial to approach these allegations with a critical mindset, and to rely only on verifiable facts and evidence when making any claims or judgments.
FEW WORDS TO APMP MEMBERS
I implore the APMP members, our students, and the wider community to judge for themselves whether we marketed our certification and community as an alternative to APMP.
It is essential to critically evaluate the allegations made against Baachu based on facts and evidence. The question must be asked: Why would Baachu invest significant time, effort, and resources into supporting APMP's professional development, creating over 100 hours of training materials in audio, video, and text formats, certifying over 1600 APMP professionals in 31 countries, granting scholarships and discounts to underprivileged students, transcribing APMP Digital Conferences, committing to adding 2000 new members to APMP, and building APMP brand recognition through its esteemed podcast, Scribble Talk, which has 200 APMP members as guests highlighting their contributions to APMP?
These actions clearly demonstrate Baachu's dedication to fostering and promoting the proposal and bid management industry, regardless of personal gain. Baachu's commitment to the growth and advancement of the industry is evident through its unwavering investment in APMP's development and its broader commitment to promoting the field.
And for those of you who have witnessed our work first hand, you know the truth about our commitment to education and professional development. We hope that you will join us in our fight for fairness and justice.
AS OF FEBRUARY 15, 2023, BAACHU HAS DEMANDED THAT APMP PROVIDE VERIFIABLE EVIDENCE TO SUBSTANTIATE THEIR UNFOUNDED ALLEGATIONS. WE WILL NOT REST UNTIL WE HAVE RECEIVED JUSTICE AND ACCOUNTABILITY FOR ANY DISCRIMINATION OR UNFAIR TREATMENT THAT HAS BEEN DIRECTED OUR WAY. WE WILL FIGHT TO DEFEND OUR REPUTATION , AND WILL NOT BE INTIMIDATED BY ANY ATTEMPTS TO DIMINISH OUR CONTRIBUTIONS OR SUCCESS. WE BELIEVE IN THE PRINCIPLES OF TRANSPARENCY, ACCOUNTABILITY, AND FAIRNESS, AND WILL NOT WAIVER IN OUR COMMITMENT TO ADVANCING THESE VALUES IN THE INDUSTRY. OUR RECORD OF PROMOTING GROWTH AND PROFESSIONAL DEVELOPMENT IN THE INDUSTRY SPEAKS FOR ITSELF, AND WE WILL CONTINUE TO DO EVERYTHING IN OUR POWER TO ENSURE THAT ALL PLAYERS IN THE INDUSTRY ARE TREATED FAIRLY AND EQUITABLY.
Further details
Uncover the truth behind the situation and reasons behind our allegations of discrimination, unfairness, and lack of transparency by exploring the available evidence and our perspectives at
https://baachuscribble.com/scribble-blogs/apmp-discrimination/
Our mission to support underprivileged communities and the rationale behind proposal specialist guide and the learning community is detailed in my 7 min evidence on my PEC Hearing.
Transcript of my talk - https://baachuscribble.com/transcript-baskar-sundarams-detailed-7-minute-response-to-apmp-board-allegations-on-revoking-baachus-ato-status-at-professional-ethics-committee-hearing-on-21st-november-2022/
Baachu is now embarking on a 14-day campaign, "Rising Above Adversity: The Baachu Story," to clear its name. Baachu is calling upon the members of the APMP and the general public to make informed decision and take a stand against discrimination and support the reinstatement of Baachu Scribble as an ATO.
JOIN US IN DEMANDING A FAIR AND IMPARTIAL HEARING TO CLEAR OUR NAME. ALL WE SEEK IS A CHANCE TO PRESENT THE TRUTH AND CLEAR OUR NAME FROM FALSE ALLEGATIONS. SHOW YOUR SUPPORT BY SIGNING THE PETITION TODAY:
As a valued member of APMP, your voice matters. We encourage you to sign the fair hearing petition as a way to hold the APMP Board accountable for their actions and encourage the new Board to open dialogue with Baachu. This petition is an opportunity for all APMP members to show support for open communication, fairness, and transparency in addressing disputes. By signing the petition, you can help ensure that all ATOs and non-ATOs providing APMP training are treated fairly and equitably.
We believe that by working together, we can create a stronger and more prosperous proposal management industry for all.
The petition link is
https://www.change.org/p/unite-for-justice-stand-with-baachu-and-demand-reinstatement-as-an-apmp-ato
Signing the Change.org petition is anonymous and easy, ensuring that your privacy is protected while still making your voice heard in support of the cause.
Your support and encouragement will mean the world to me. Thank you for taking the time to read my story and for considering supporting our cause.
Baachu Story
In "Rising Above: The Baachu Story," we follow the journey of a common man, Baskar Sundaram.
At the beginning of the story, Baskar is just an ordinary man with a passion for helping others and a drive to make a difference. He starts a small training organization, Baachu, to provide professional training to underprivileged communities and emerging economies. With his unwavering commitment to excellence and a strong belief in the power of education, Baskar quickly becomes a respected figure in the government services and proposal management industry.
However, his success is threatened when the Association of Proposal Management Professionals (APMP) unjustly revokes Baachu's Approved Training Organization (ATO) status. Baskar is left stunned as the APMP board accuses him of establishing a competitor brand and promoting its own certifications as a cheaper alternative, allegations that Baskar vehemently denied and he appealed. APMP gave no evidence to support their claims and did not give Baskar a fair independent hearing process. APMP then threatened him with legal proceedings claiming copyright infringements.
As Baachu's journey becomes more and more difficult, he must dig deep and find the courage to lead the charge against the unfair forces.
To be wrongly accused and punished for something you did not do is a devastating blow. It's a burden that can weigh on you for the rest of your life. It took me a while, now he has decided to fight back and not let this injustice defeat him.

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The Issue
Dear Members of the Association of Proposal Management Professionals (APMP) and Non Members, General Public
We, the undersigned, are writing this petition to call for the reinstatement of Baachu Scribble as an Approved Training Organization (ATO) of the APMP. Our ATO status was unjustly revoked by a handful of APMP Board Directors.
Signing the Change.org petition is anonymous, ensuring that your privacy is protected while still making your voice heard in support of the cause.
JOIN US IN DEMANDING A FAIR AND IMPARTIAL HEARING TO CLEAR OUR NAME. ALL WE SEEK IS A CHANCE TO PRESENT THE TRUTH AND CLEAR OUR NAME FROM FALSE ALLEGATIONS. SHOW YOUR SUPPORT BY SIGNING THE PETITION TODAY:
Message for General Public
As we embark on this 14-day journey to raise awareness about discrimination, our goal goes beyond just reinstating Baachu's status as an Approved Training Organization (ATO) with the Association of Proposal Management Professionals (APMP). It is a symbol of a much larger issue that needs to be addressed. While this is certainly an important part of our journey, our vision is much more than that.
At Baachu, we believe in the power of education to transform lives and create a fairer and more equal world. Our mission is to provide professional development opportunities to underprivileged communities and emerging economies, and we have dedicated our lives to this cause.
The recent allegations made by the APMP have not only hurt our organization, but they have also hurt our students and the industry as a whole. These claims have cast doubt on the quality of our programs and the integrity of our team, and we are determined to clear our name and set the record straight.
FACTS FIRST
IT IS A FACT THAT APMP HAS NOT PROVIDED A SINGLE EVIDENCE TO SUBSTANTIATE THEIR CLAIM THAT BAACHU HAS SENT OUT ADVERTISING TO APMP MEMBERS AND THE PROPOSAL AND BID MANAGEMENT COMMUNITY, URGING APMP MEMBERS TO CONSIDER BAACHU'S CERTIFICATIONS AS A "CHEAPER ALTERNATIVE" TO APMP'S CERTIFICATIONS
THE CLAIM BY APMP THAT BAACHU'S FEE-BASED PROPOSAL MANAGEMENT COMMUNITY IS A COMPETITOR OR ALTERNATIVE TO APMP IS SIMPLY NOT BASED ON FACT. BAACHU HAS ALWAYS BEEN TRANSPARENT AND OPEN ABOUT ITS BUSINESS MODEL, WHICH INCLUDES A PAID LEARNING ACADEMY WITH A COMMUNITY COMPONENT. THIS INFORMATION WAS NOT ONLY ACKNOWLEDGED BUT ALSO RECOGNIZED BY THE APMP BOARD WHEN BAACHU BECAME AN ATO IN 2018/19, AS DOCUMENTED IN APMP'S OFFICIAL PRESS RELEASE.
IT IS A FACT THAT APMP HAS FAILED TO PRODUCE ANY VERIFIABLE EVIDENCE TO SUPPORT ITS CLAIM THAT BAACHU MARKETED APMP MEMBERS TO JOIN BAACHU BID AND PROPOSAL COMMUNITY FOR A COST.
This is why we have launched this campaign - to give voice to our story and to show the world what we stand for. We believe in the importance of transparency, fairness, and equality, and we are committed to fighting for these values in all aspects of our work.
For us, this is not just a personal fight, but a fight for all those who believe in the power of education to change lives. We believe that every individual should have access to professional development opportunities, regardless of their background, and we are committed to making this a reality.
Our hope is that this campaign will not only hold the APMP Board accountable for their actions and encourage the new Board to open dialogue with Baachu but also spark a larger conversation about discrimination and the importance of diversity, equity, and inclusion in the professional development industry. We believe that by coming together and speaking out against discrimination, we can create a better future for all.
In conclusion, while requesting fair hearing to share the truth in fair hearing is certainly an important part of our journey, our personal fight goes far beyond that. We are fighting for the power of education to transform lives, for the importance of transparency and fairness, and for a world where everyone has access to professional development opportunities, regardless of their background. Join us on this journey, and be a part of the movement for change.
JOIN US IN DEMANDING A FAIR AND IMPARTIAL HEARING TO CLEAR OUR NAME. ALL WE SEEK IS A CHANCE TO PRESENT THE TRUTH AND CLEAR OUR NAME FROM FALSE ALLEGATIONS. SHOW YOUR SUPPORT BY SIGNING THE PETITION TODAY:
Starting February 13th, Baachu is embarking on a 14-day campaign against discrimination, "Rising Above Adversity: The Baachu Story". Join the journey and be a part of the movement for justice.
Please sign the Change.org petition then kindly share Baachu's story to your friends and family to help reach 1000 signatories in the next 14 days.
Message to share : Please Join me in the Movement for Justice to Fight Against Discrimination and for Equal Opportunities in Education. Sign and Promote the Change.org Petition to support Baachu Scribble and Baskar Sundaram - https://www.change.org/p/unite-for-justice-stand-with-baachu-and-demand-reinstatement-as-an-apmp-ato
Also use the tags #JusticeForBaachu and #BaachuStory
Your support will make a difference in the lives of professionals, underprivileged students, and emerging economies who rely on Baachu Scribble's access to quality education and professional development.
Remember : Signing the Change.org petition is anonymous, ensuring that your privacy is protected while still making your voice heard in support of the cause.
Your encouragement and belief in me and Baachu means the world to us.
#JusticeForBaachu #BaachuStory #BlackHistoryMonth #StandAgainstDiscrimination
Petition Detailed for APMP Members and Bid and Proposal Industry
Baskar Sundaram, the founder of Baachu Scribble, is fighting against discrimination after the Association of Proposal Management Professionals (APMP) unjustly revoked Baachu's Approved Training Organization (ATO) status on June 7th, 2022. APMP is the global professional body for government and commercial contractors securing business through proposals, bids and tenders.
The APMP accused Baachu of promoting its certifications as a cheaper alternative and creating a competitor to the APMP brand. Despite requests for an independent Professional Ethics Committee Hearing (PEC), the hearing was presided over by the APMP Executive Committee. Instead of an independent panel, no evidence was presented and a mere 7 minutes was given to us to defend against the allegations, the APMP Executive Committee voted unanimously to uphold their decision in December 2022 and followed up with threatening cease-and-desist letters intimidating legal proceedings to seek retribution for fraud and intentional infringement, against both the Baachu family of companies and myself in February 2023.
IMMEDIATE RESPONSE TO APMP STATEMENT
It's crucial to understand that 11 Feb statement from APMP regarding the revocation of Baachu's ATO status is the first instance where specific and detailed information for their June 2022 allegations was made publicly available. Prior to this, the only information we had received were a few copyright-related emails which we promptly responded to. However, until yesterday, we had yet to receive any evidence or specific details on the three allegations made by APMP.
The APMP recently made a statement regarding Baachu's ATO status revocation, citing repeated copyright and IP infringement and competition with the APMP. In this article, we will be addressing these allegations and providing our perspective on the matter.
IT IS IMPORTANT TO DRAW ATTENTION TO THE DISCREPANCY BETWEEN THE REASONS PROVIDED BY APMP IN JUNE 2022 FOR REVOKING BAACHU'S ATO STATUS AND THE ALLEGATIONS OF COPYRIGHT INFRINGEMENT IN APMP STATEMENT RELEASED ON FEBRUARY 12TH, 2023. IN JUNE 2022, THE REVOCATION OF BAACHU'S ATO STATUS WAS PURPORTEDLY BASED ON BAACHU PROMOTING ITS OWN FEE-BASED PROPOSAL MANAGEMENT COMMUNITY AS A CHEAPER ALTERNATIVE TO APMP'S OFFERINGS, AS WELL AS BAACHU SETTING UP ITS OWN FEE-BASED PROPOSAL MANAGEMENT COMMUNITY. HOWEVER, THE RECENT INTRODUCTION OF A COPYRIGHT CLAIM IN APMP'S STATEMENT SEEMS TO CONTRADICT THESE ORIGINAL REASONS FOR THE REVOCATION. SUCH A CONTRADICTION RAISES SERIOUS CONCERNS ABOUT THE VALIDITY AND ACCURACY OF APMP'S ALLEGATIONS AGAINST BAACHU.
CLAIM 1 : In March 2019, Baachu received its first copyright claim relating to the Proposal Specialist Guide. It's essential for APMP members to understand the
FACTS FIRST
June 22 - The APMP Board voted to revoke Baachu’s ATO status for the
following reasons:
1. Baachu has sent out advertising, to APMP members and the proposal and bid management community, encouraging APMP members to consider Baachu’s certifications as “cheaper alternative” to APMP’s certifications. This is not only offering products that directly compete with APMP’s, but explicitly advertising them as alternatives to APMP, and denigrating APMP’s brand.
AS OF 16 FEB 2023, IT IS A FACT THAT APMP HAS NOT PROVIDED A SINGLE EVIDENCE TO SUBSTANTIATE THEIR CLAIM THAT BAACHU HAS SENT OUT ADVERTISING TO APMP MEMBERS AND THE PROPOSAL AND BID MANAGEMENT COMMUNITY, URGING APMP MEMBERS TO CONSIDER BAACHU'S CERTIFICATIONS AS A "CHEAPER ALTERNATIVE" TO APMP'S CERTIFICATIONS
2. Baachu has set up its own, fee-based proposal management community, outside of APMP, which, whether intentional or not, acts as a competitor/alternative to APMP;
THE CLAIM BY APMP THAT BAACHU'S FEE-BASED PROPOSAL MANAGEMENT COMMUNITY IS A COMPETITOR OR ALTERNATIVE TO APMP IS SIMPLY NOT BASED ON FACT. BAACHU HAS ALWAYS BEEN TRANSPARENT AND OPEN ABOUT ITS BUSINESS MODEL, WHICH INCLUDES A PAID LEARNING ACADEMY WITH A COMMUNITY COMPONENT. THIS INFORMATION WAS NOT ONLY ACKNOWLEDGED BUT ALSO RECOGNIZED BY THE APMP BOARD WHEN BAACHU BECAME AN ATO IN 2018/19, AS DOCUMENTED IN APMP'S OFFICIAL PRESS RELEASE.
IT IS A FACT THAT APMP HAS FAILED TO PRODUCE ANY VERIFIABLE EVIDENCE TO SUPPORT ITS CLAIM THAT BAACHU MARKETED APMP MEMBERS TO JOIN BAACHU BID AND PROPOSAL COMMUNITY FOR A COST.
COPYRIGHT AND IP INFRINGEMENT #1 and #2 and REPEATED COMPETITION WITH APMP #1:
backstory of Baachu's mission and objectives when joining the ATO Programme to put this claim into context.
BACKGROUND :
Baachu's mission was to provide individuals in under-served geographies with equal opportunities for professional development. In 2018/19, the cost of APMP certification was $800, including membership, exam and training fees, which was often prohibitively expensive for many individuals in under-served geographies, such as India and other emerging economies.
In response, Baachu introduced the Proposal Specialist Certification in late 2018, with the aim of providing a more accessible learning opportunity for individuals who may not have had the resources to fully pursue the APMP certification. To clarify, the Proposal Specialist Certification was introduced for two main purposes. Firstly, to introduce the APMP Certification to emerging economies where it was not well known, and secondly, to provide a starting point for individuals to learn the basics of bid and proposal best practices.
The tagline "Not ready yet for APMP" was used to indicate that individuals could start with the Proposal Specialist certification and upgrade to the APMP certification when they are financially prepared. The objective was to eliminate cost as a barrier for individuals seeking a career in proposal management.
Baachu RESPONSE :
The study guide titled "Proposal Specialist: Pathway to APMP Foundation" was created to complement the Proposal Specialist Course and should not be considered as direct APMP certification material. Baachu made it clear in the guide that it was based on APMP copyrighted materials, and the connection to APMP copyrighted materials was prominently displayed on the cover. In March 2019, the guide was made available for sale on Amazon and was also added to Baachu's own online store.
In March 2019, APMP raised concerns about copyright infringement regarding Baachu's Proposal Specialist Guide. However, we at Baachu disagree that APMP had asked us numerous times about it. As soon as the concern was brought to our attention, we took immediate action and removed the guide from Amazon.
Conclusively, Baachu's introduction of the Proposal Specialist Guide was done on good faith, with the objective of providing equal opportunities for professional development to individuals in under-served geographies. The concerns raised by APMP about copyright were dealt with immediately, and Baachu made it clear in the guide that it was based on APMP copyrighted materials. As a respected APMP Fellow pointed out, the issue was a result of naivety rather than malicious intent.
June 2022 CLAIM 1 Response :
Baachu strongly refutes APMP's claim that it has sent out advertising to APMP members and the proposal and bid management community, encouraging them to consider Baachu's certifications as a "cheaper alternative" to APMP's certifications. Baachu conducted a survey in July 2022, which included feedback from APMP CEO and COO, and found that 99.92% of respondents agreed that Baachu had not been actively promoting its certification as an alternative to the APMP certification.
Baachu has been committed to supporting and promoting APMP certifications in under-served geographies, particularly in India. Baachu introduced low-cost training options, such as APMP 500 and APMP 50, when APMP introduced $50 membership and $200 exam fees for India. These options were designed to make APMP certification more accessible to individuals who may not have had the resources to fully pursue the standard APMP certification.
Baachu's achievements in enabling approximately 310 Foundation students and 18 Practitioner students to achieve APMP certifications speak to the success of its efforts to support and promote APMP certifications in under-served geographies. These numbers also contradict the claim made by APMP in June 2022 that Baachu was actively promoting its certifications as a cheaper alternative to APMP's certifications.
The success of these efforts is reflected in the number of resources available for the two APMP certifications on Baachu's LinkedIn page, Baachu Scribble, where there are over 550 posts and 55 videos related to APMP, and only three posts and one video related to the Proposal Specialist certification.
It is illogical and unfounded to suggest that Baachu actively promote its own certification as a cheaper alternative to APMP's while simultaneously working to enable students to achieve APMP certifications. These facts demonstrate the inconsistency and falsehood of APMP's claim against Baachu.
Baachu's objective is to eliminate cost as a barrier for individuals seeking a career in proposal management, and the low-cost training options were designed to achieve that objective. The success of Baachu's efforts in promoting APMP certification in India and other under-served geographies is evidence that the claim that Baachu is promoting its own certification as a cheaper alternative to APMP's certification is false.
Second Copyright Claim
In January 2020, APMP became aware that Baachu had reposted the same publication online again and was selling it 10 months after Baachu was asked not to.
Baachu strongly rejects APMP's second copyright claim, as it is not related to the issue raised in their first claim. The first claim concerned the use of a Proposal Specialist Guide, while the second claim relates to Baachu's APMP Foundation Certification Study Guide, which was published online in January 2020 to support the needs of our students. Baachu categorically denies APMP's second copyright claim, as the study guide was developed by our team and does not infringe on any existing intellectual property rights.
Background: The Baachu comprehensive APMP Foundation Study Course includes 200 Sample Questions, 31 Videos, 31 Slides, and over 300 pages of Study Guide. These resources were designed to help students gain a deep understanding of the APMP Foundation syllabus and effectively prepare for the certification exam. The Sample Questions provided students with practical examples of the types of questions they could expect to encounter on the exam. The Videos and Slides covered key concepts in a clear and engaging manner, making it easier for students to learn and retain the information. And the Study Guide provided a comprehensive overview of the syllabus and served as a valuable reference tool for self-study students.
In order to better cater to the diverse learning needs of our self-study students with 5+ years of experience, Baachu gathered them during the Christmas period of 2019 to assess the effectiveness of breaking down our comprehensive APMP Foundation Study Course into separate products, such as a study guide, audio lessons, and sample questions.
In Q1 2020, we introduced a range of learning options, including Free Resources, Audio Lectures, Study Guide Only, Self-Paced Online Training, Online Practice and Revision, Live Get Certified Workshops, and Face-to-Face Workshops, in addition to our comprehensive APMP Foundation Study Course
Response: Baachu strongly denies APMP's claim that its Baachu Training Certification Study Guide for APMP Foundation is a copyright infringement. As an ATO, Baachu has the freedom and commitment to create study materials that meet the needs of its students. In fact, Baachu created the comprehensive study guide to serve as an additional resource for self-study students who have 5+ years of experience and want to familiarize themselves with the syllabus and practice questions to take the exam in a day. Additionally, Baachu shared its study guide with APMP before it was added as course material.
APMP's partnership with ATOs to deliver training does not give it the right to dictate or prescribe what an ATO can or cannot do. Students have the option to use APMP's study guide or any ATO study guide to pursue APMP certifications. It is worth noting that students and corporates have different APMP study options, but they still pay membership and exam fees to APMP. Baachu alone generated approximately $575,000 for APMP. Any ATO would agree that they are in the business of serving the bid and proposal profession, not for commercial purposes.
If APMP is concerned about copyright infringement, then it should consider self-delivering training instead of partnering with ATOs. APMP cannot expect to partner with ATOs to deliver training and then claim copyright infringement for materials created to serve the unique needs of their APMP members. Baachu firmly believes that its comprehensive study guide is not a straight like-for-like APMP copyrighted material and was created based on the feedback it received from its students and their needs. Baachu stands by the fact that the study guide was not intended to infringe on any copyright or harm APMP in any way.
In conclusion, Baachu firmly rejects APMP's second copyright claim regarding the Baachu APMP Foundation Training Certification Study Guide. We maintain the quality and integrity of our study materials, which are complementary to APMP's materials, and we are dedicated to providing equal opportunities for professional development to individuals in under-served geographies.
Baachu Requests Clarity from APMP Regarding Scrutiny of ATOs and Non-ATOs Providing APMP Training Materials
Baachu would like to request that APMP provide clear and detailed information regarding their procedures for scrutinizing other ATOs or non-ATOs that provide APMP training. Specifically, we would like to know if APMP has evaluated other training materials created by other ATOs or non-ATOs, and if so, how they have assessed the materials. Additionally, we would like to understand if APMP has ever taken action against any other ATO or non-ATO for copyright infringement related to APMP training materials.
It is important that APMP demonstrates that they have treated all ATOs and non-ATOs fairly and equally in their review and assessment of training materials. We ask that APMP provide a clear and transparent response to these questions so that we can understand the basis for their claim against Baachu. We believe that it is important to ensure that all ATOs and non-ATOs providing APMP training are treated fairly and equitably, and that any claims of copyright infringement are based on legitimate grounds.
As an ATO, we have a responsibility to create and provide resources for our students to achieve their goals, and the different modes of learning, including our study guide, attest to our commitment to the success of our 1600+ students and 100% pass rate.
IT IS A FACT THAT APMP HAS NOT PROVIDED A SINGLE EVIDENCE TO SUBSTANTIATE THEIR CLAIM THAT BAACHU HAS SENT OUT ADVERTISING TO APMP MEMBERS AND THE PROPOSAL AND BID MANAGEMENT COMMUNITY, URGING APMP MEMBERS TO CONSIDER BAACHU'S CERTIFICATIONS AS A "CHEAPER ALTERNATIVE" TO APMP'S CERTIFICATIONS
The question remains, who would benefit from our absence in the market?
We have clearly outlined our reasoning and provided all the necessary details in our 22 Nov hearing which can be read here - https://baachuscribble.com/transcript-baskar-sundarams-detailed-7-minute-response-to-apmp-board-allegations-on-revoking-baachus-ato-status-at-professional-ethics-committee-hearing-on-21st-november-2022/
Point to note - I was misled and kept in the dark about the lack of impartiality in the Professional Ethics Committee (PEC) hearing. Despite receiving emails regarding the purpose of the PEC committee and APMP Board appeal to volunteers, it wasn't until I joined the online meeting that I learned that there would be no independent jurors. This lack of transparency and impartiality is unacceptable and undermines the very purpose of the hearing
MORE COMPETITION WITH APMP #2:
THE CLAIM BY APMP THAT BAACHU'S FEE-BASED PROPOSAL MANAGEMENT COMMUNITY IS A COMPETITOR OR ALTERNATIVE TO APMP IS SIMPLY NOT BASED ON FACT. BAACHU HAS ALWAYS BEEN TRANSPARENT AND OPEN ABOUT ITS BUSINESS MODEL, WHICH INCLUDES A PAID LEARNING ACADEMY WITH A COMMUNITY COMPONENT. THIS INFORMATION WAS NOT ONLY ACKNOWLEDGED BUT ALSO RECOGNIZED BY THE APMP BOARD WHEN BAACHU BECAME AN ATO IN 2018/19, AS DOCUMENTED IN APMP'S OFFICIAL PRESS RELEASE.
Given the transparency of Baachu's business model, it's fair to ask why other ATOs who operate at the Chapter and International level are not being held to the same standard if they too have potential conflicts of interest. To address these concerns, as the founder of Baachu, I made a conscious decision to not pursue any Board roles within APMP after becoming ATO.
It is important to note that each ATO has its own unique approach and business model, offering diverse solutions to meet the needs of the proposal community. Some ATOs focus on providing hands-on consulting and training services, while others, like Baachu, provide a self-paced learning experience through its paid membership model. This diversity in approach allows individuals to choose the solution that best fits their needs and learning style.
It is important to note that while the business model of offering "Do It Yourself" resources through paid learning memberships may be unique to Baachu, the approach of providing training and education on best practices in proposals is consistent across all ATOs.
Singling out Baachu as a competitor just because it has a learning subscription model is an unfair measure. Each ATO brings its own value and contribution to the industry, and it is important to recognize and appreciate the diversity in approach and offerings. It is unfair and unjust to single out Baachu as a competitor without taking into account the different approaches and valuable contributions that other ATOs, including Baachu, have made to the proposal management industry.
At Baachu, we have always been transparent about our business model and offerings. Our paid learning academy membership, which includes access to a range of resources such as execution plans, bite-sized courses, workshops, templates, a private community, and more, has been in place since May 1, 2019. It is important to note that our membership model does not include access to APMP certification courses, and our learning academy has never included any APMP copyrighted materials.
IT IS A FACT THAT APMP HAS FAILED TO PRODUCE ANY VERIFIABLE EVIDENCE TO SUPPORT ITS CLAIM THAT BAACHU MARKETED APMP MEMBERS TO JOIN BAACHU BID AND PROPOSAL COMMUNITY FOR A COST.
In the field of bid and proposal management, many organizations, including Baachu, use widely accepted best practices and techniques, such as executive summaries, value propositions, reviews, business development cycles, compliance matrices, and bidder comparator matrices, to create learning and process content. It is important to note that these best practices are not solely copyrighted material of APMP, and it would be inaccurate for APMP to claim otherwise.
Moreover, Baachu's academy includes content on sales, marketing, and project management, areas which APMP does not provide any resources for. This showcases Baachu's commitment to providing comprehensive and well-rounded training to its members, including areas beyond the traditional scope of APMP's offerings.
Additionally, it is worth noting that individuals in the bid and proposal management field have the freedom to participate in multiple learning avenues and to choose the programs and resources that best suit their needs.
It is essential to have a clear understanding of the facts when evaluating any allegations made against organizations or individuals.
In conclusion, We at Baachu strongly reject the baseless claims made by the APMP Board that our resources are based on their copyrighted materials. We have always been transparent about our business and offerings. Our paid learning academy membership model has been in place for over three years and has always been transparent and committed to providing high-quality training and education to individuals and organizations. We are proud of the hard work and dedication that we have put into building our business and will not tolerate any attempts to discredit it.
APMP statement raises serious concerns regarding the credibility and accuracy of the allegations made against Baachu. In the absence of verifiable evidence to support these claims, the validity of these accusations remains in question. Any accusations made without substantial evidence and factual support must be viewed with scrutiny and subject to critical evaluation. The burden of proof lies with the accuser, i.e. APMP and without it, any claims made remain unfounded and cannot be relied upon to draw conclusions.
Given Baachu's demonstrated commitment to the growth and development of the proposal and bid management industry, it is difficult to imagine that the company would engage in any activities that would harm the industry. Therefore, it is crucial to approach these allegations with a critical mindset, and to rely only on verifiable facts and evidence when making any claims or judgments.
FEW WORDS TO APMP MEMBERS
I implore the APMP members, our students, and the wider community to judge for themselves whether we marketed our certification and community as an alternative to APMP.
It is essential to critically evaluate the allegations made against Baachu based on facts and evidence. The question must be asked: Why would Baachu invest significant time, effort, and resources into supporting APMP's professional development, creating over 100 hours of training materials in audio, video, and text formats, certifying over 1600 APMP professionals in 31 countries, granting scholarships and discounts to underprivileged students, transcribing APMP Digital Conferences, committing to adding 2000 new members to APMP, and building APMP brand recognition through its esteemed podcast, Scribble Talk, which has 200 APMP members as guests highlighting their contributions to APMP?
These actions clearly demonstrate Baachu's dedication to fostering and promoting the proposal and bid management industry, regardless of personal gain. Baachu's commitment to the growth and advancement of the industry is evident through its unwavering investment in APMP's development and its broader commitment to promoting the field.
And for those of you who have witnessed our work first hand, you know the truth about our commitment to education and professional development. We hope that you will join us in our fight for fairness and justice.
AS OF FEBRUARY 15, 2023, BAACHU HAS DEMANDED THAT APMP PROVIDE VERIFIABLE EVIDENCE TO SUBSTANTIATE THEIR UNFOUNDED ALLEGATIONS. WE WILL NOT REST UNTIL WE HAVE RECEIVED JUSTICE AND ACCOUNTABILITY FOR ANY DISCRIMINATION OR UNFAIR TREATMENT THAT HAS BEEN DIRECTED OUR WAY. WE WILL FIGHT TO DEFEND OUR REPUTATION , AND WILL NOT BE INTIMIDATED BY ANY ATTEMPTS TO DIMINISH OUR CONTRIBUTIONS OR SUCCESS. WE BELIEVE IN THE PRINCIPLES OF TRANSPARENCY, ACCOUNTABILITY, AND FAIRNESS, AND WILL NOT WAIVER IN OUR COMMITMENT TO ADVANCING THESE VALUES IN THE INDUSTRY. OUR RECORD OF PROMOTING GROWTH AND PROFESSIONAL DEVELOPMENT IN THE INDUSTRY SPEAKS FOR ITSELF, AND WE WILL CONTINUE TO DO EVERYTHING IN OUR POWER TO ENSURE THAT ALL PLAYERS IN THE INDUSTRY ARE TREATED FAIRLY AND EQUITABLY.
Further details
Uncover the truth behind the situation and reasons behind our allegations of discrimination, unfairness, and lack of transparency by exploring the available evidence and our perspectives at
https://baachuscribble.com/scribble-blogs/apmp-discrimination/
Our mission to support underprivileged communities and the rationale behind proposal specialist guide and the learning community is detailed in my 7 min evidence on my PEC Hearing.
Transcript of my talk - https://baachuscribble.com/transcript-baskar-sundarams-detailed-7-minute-response-to-apmp-board-allegations-on-revoking-baachus-ato-status-at-professional-ethics-committee-hearing-on-21st-november-2022/
Baachu is now embarking on a 14-day campaign, "Rising Above Adversity: The Baachu Story," to clear its name. Baachu is calling upon the members of the APMP and the general public to make informed decision and take a stand against discrimination and support the reinstatement of Baachu Scribble as an ATO.
JOIN US IN DEMANDING A FAIR AND IMPARTIAL HEARING TO CLEAR OUR NAME. ALL WE SEEK IS A CHANCE TO PRESENT THE TRUTH AND CLEAR OUR NAME FROM FALSE ALLEGATIONS. SHOW YOUR SUPPORT BY SIGNING THE PETITION TODAY:
As a valued member of APMP, your voice matters. We encourage you to sign the fair hearing petition as a way to hold the APMP Board accountable for their actions and encourage the new Board to open dialogue with Baachu. This petition is an opportunity for all APMP members to show support for open communication, fairness, and transparency in addressing disputes. By signing the petition, you can help ensure that all ATOs and non-ATOs providing APMP training are treated fairly and equitably.
We believe that by working together, we can create a stronger and more prosperous proposal management industry for all.
The petition link is
https://www.change.org/p/unite-for-justice-stand-with-baachu-and-demand-reinstatement-as-an-apmp-ato
Signing the Change.org petition is anonymous and easy, ensuring that your privacy is protected while still making your voice heard in support of the cause.
Your support and encouragement will mean the world to me. Thank you for taking the time to read my story and for considering supporting our cause.
Baachu Story
In "Rising Above: The Baachu Story," we follow the journey of a common man, Baskar Sundaram.
At the beginning of the story, Baskar is just an ordinary man with a passion for helping others and a drive to make a difference. He starts a small training organization, Baachu, to provide professional training to underprivileged communities and emerging economies. With his unwavering commitment to excellence and a strong belief in the power of education, Baskar quickly becomes a respected figure in the government services and proposal management industry.
However, his success is threatened when the Association of Proposal Management Professionals (APMP) unjustly revokes Baachu's Approved Training Organization (ATO) status. Baskar is left stunned as the APMP board accuses him of establishing a competitor brand and promoting its own certifications as a cheaper alternative, allegations that Baskar vehemently denied and he appealed. APMP gave no evidence to support their claims and did not give Baskar a fair independent hearing process. APMP then threatened him with legal proceedings claiming copyright infringements.
As Baachu's journey becomes more and more difficult, he must dig deep and find the courage to lead the charge against the unfair forces.
To be wrongly accused and punished for something you did not do is a devastating blow. It's a burden that can weigh on you for the rest of your life. It took me a while, now he has decided to fight back and not let this injustice defeat him.

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Petition created on 5 February 2023