Amazon has recently gained full creative control of the globally-renowned James Bond franchise. While the e-commerce giant's success is unquestionable in various fields, we have growing concerns about the possible dilution of the authentic spirit and narrative of the esteemed James Bond series. Historically, the Broccoli family, particularly Albert R. "Cubby" Broccoli and later his daughter Barbara Broccoli, has maintained close ties and effective control over this beloved fusion of espionage, charisma, and thrilling adventures. Their creative vision and understanding of the character have not only made the franchise a cornerstone of modern cinema but have also contributed to it grossing over $7 billion worldwide at the box office since the first movie in 1962 (source: The Numbers data).

For the sake of keeping this iconic franchise authentic, we implore Amazon to transfer the creative control back to the Broccoli family, or a delegate appointed by them. By doing this, we aim to ensure that the legacy of James Bond continues to enchant audiences with the same captivating charm of 007. To preserve the character’s 60 years of history and legacy and let the world enjoy the original spirit of James Bond as it was intended, we urge you to sign this petition. Together, let's keep 007 truly Bond, James Bond.